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2016 TV Commercial

Seraph

By Seraph
in Melbourne Demons

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Return to Glory
Return to Glory

I always envisaged a commercial where Nathan Jones carjacks a family in a Range Rover headed to Falls Creek (returning them to the G') and Brayshaw lays a flying tackle on a young snow boarder about t

Lucifers Hero
Lucifers Hero

It is so Melbourne! Every major icon of this city features: Trams, Fed Sq, Flinders St Station, Alleys, City skyline, MCG.  All strongly, front

faultydet
faultydet

Like it.   Hard to judge how good it really is, as I would have still been embarrassed by the same ad over the past decade. I guess it comes do

faultydet Redleg

faultydet   7,612

Posted
Posted

Like it.

 

Hard to judge how good it really is, as I would have still been embarrassed by the same ad over the past decade. I guess it comes down to the level of respect your team demands from others.

 

But again, I like it.

  • Like 3

Lucifers Hero Legend

Lucifers Hero   39,966

Posted
Posted (edited)

It is so Melbourne!

Every major icon of this city features: Trams, Fed Sq, Flinders St Station, Alleys, City skyline, MCG. 

All strongly, fronted by a Red and Blue jumper!!

We want to identify with Melbourne the City.  This ad does it!

Thumbs up from me!

Edited by Lucifer's Hero
  • Like 6
Skuit Mighty Demon

Skuit   10,031

Posted
Posted

They need a longer beat between 'two colours beat' and 'red and blue' as it sounds a little like 'two colours beat red and blue'. Oh, and it doesn't make much sense either way.

Longsufferingnomore Redleg

Longsufferingnomore   1,631

Posted
Posted
25 minutes ago, Seraph said:

http://www.melbournefc.com.au/video/2016-03-18/this-is-melbourne-2016-tvc

Thoughts?

I like PJ's continual alignment with the City of Melbourne. The ad is contemporary and should appeal to younger supporters with whom our future lies. I love the larger than life screen shots on iconic Melbourne buildings. The heart beats in the final seconds gives it substance and carries on the theme from 2015. I would have preferred a better defined MCG - recognition of our relationship and our spiritual home but overall my score 9.5.

  • Like 1
Sir Why You Little Legend

Sir Why You Little   37,052

Posted
Posted

The City of Melbourne and The MFC continue to join

The ad is a little quick and disjointed but it is on the right track...We need to own the city

It can be done...


Seraph Redleg

Seraph   1,824

Posted
  • Author
Posted
20 minutes ago, Maple Demon said:

Looks good.  Also appears to be deliberately trying to target potential female members by including the women's team.

Males are allowed to like and follow the women's team too. 

  • Like 1
Maple Demon Redleg

Maple Demon   449

Posted
Posted
1 minute ago, Seraph said:

Males are allowed to like and follow the women's team too. 

Not saying they aren't or don't. Just noticed it as a point of difference from other teams' marketing.

  • Like 2

In Harmes Way Redleg

In Harmes Way   7,796

Posted
Posted

Like so much of what we're doing at the moment (as compared to the past) it isn't rubbish or cringeworthy but contemporary. I'm really proud of our club at the moment on so many fronts, and I think this ad is broadly appealing as well.

  • Like 1
Earl Hood Trident

Earl Hood   6,086

Posted
Posted

I went to white night this year and missed all those projected images. Go figure? 

Bombay Airconditioning Trident

Bombay Airconditioning   6,400

Posted
Posted
2 hours ago, Maple Demon said:

Looks good.  Also appears to be deliberately trying to target potential female members by including the women's team.

Have I missed something? I saw a 2 second grab of Daisey Pearce?

binman Legend

binman   43,131

Posted
Posted

I think it is terrific. Loved the subtle use of Daisy 9ie just another player and in the same shot as Jones). 

The only negative - and it is a pretty big one - is that it uses a Derwayne sample. 

  • Like 2
ILLDieADemon Redleg

ILLDieADemon   804

Posted
Posted (edited)

Love it ??

We finally stand for something, AFL supporter have forgotten that this is our city. We my not have the biggest supporter base but we represent this great city.

We are Melbourne!!

Edited by ILLDieADemon
  • Like 2

TeamPlayedFine39 Redleg

TeamPlayedFine39   8,508

Posted
Posted

Like it. Have liked every element of the rebranding of the club, including the inclusions of the women's team.

P-man Legend

P-man   13,366

Posted
Posted
34 minutes ago, Skuit said:

Bad-ass P-man? It's like a police advert for RBT's.

Thanks. Now that's all I'm going to see when I watch it.

Je Roos Salem Redleg

Je Roos Salem   661

Posted
Posted

It's pretty gritty. Like a police ad. Makes it seem like we're lurking in the night and ready to pounce. It's professional looking at least and it ties us to the city but interestingly doesn't show the MCG

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