New logo?

[Dr. Gonzo 24,368]

When will they realise they need a logo with a DEMON on it that kids will want to wear/have on their merchandise?

[BAMF 4,413]

When will they realise they need a logo with a DEMON on it that kids will want to wear/have on their merchandise?

Yep. Needs a demon.

[Moonshadow 17,678]

They may decide to have several logos, eg. one for match day, one for corporate events, one for stationary, one for kids, etc. plenty of clubs have this. Geelong have several, so do Sydney. Having said that, the one in the op looks half baked.

Edited August 12, 2015 by Moonshadow

[Skuit 10,031]

Without referring back to the thread from a few weeks back, what was it that got everyone interested in the Dees as a kid? The logo? No. A particular player - more commonly. Just put Jesse's mug on the guernseys and letter-head.

[Ethan Tremblay 31,168]

Without referring back to the thread from a few weeks back, what was it that got everyone interested in the Dees as a kid? The logo? No. A particular player - more commonly. Just put Jesse's mug on the guernseys and letter-head.

You lost me when you said you like Stuie.

[Ron Burgundy 8,585]

I hate the Cameron Schwab styled logo. Always have.

I really like the traditional MFC style logo. Hope the club adopts it.

And don't get some Demon style logo - looks tres ordinaire. The Demon is our mascot - not our logo.

[Skuit 10,031]

You lost me when you said you like Stuie.

I'm also drawn to sniffing old cheese for some inexplicable reason .

Edited August 12, 2015 by Skuit

[Skuit 10,031]

And reassuring Stu of his worth has evidently diffused his immediate presence.

[praha 11,240]

https://lh6.googleusercontent.com/proxy/1vtFxJtmMLRNok4g5CNKYKCHEvfNauDGG6SKhlPkvzYaLn1PkaqcFGckM3GYOpCjogCJWFCU7hDp377G-StKMlv_4XzOCDMmFPmok9olFKHmbM9cI0ubZvnH-g8K0mKVGIVHonYoI5uQUuqQsnH_BGLBoN9uB9hwa44NXNc11mRop9j-kSp8-wXoL7lU9gfaubNAKke5QkwzzuooujF1hvgonZjcs7dljdy7ERiwDaLMjz7NKikLEcmdwY6CP1d0ZcKOna3kyOHAi0PjdhryQTsXxdZtFjA=w267-h267-nc

[rpfc 28,843]

I hate the Cameron Schwab styled logo. Always have.

I really like the traditional MFC style logo. Hope the club adopts it.

And don't get some Demon style logo - looks tres ordinaire. The Demon is our mascot - not our logo.

I like the emblem.

This is an argument that has been had since it came out and, according to Bartlett, there was a great deal more love for the emblem than the club thought - I hope they keep it and have other logos to target whomever they feel like.

But really, this is Olympic Argument - back here every 4 years talking about the same nonsense and spending a lot of money of things we aren't that interested in...

[praha 11,240]

I like the emblem.

This is an argument that has been had since it came out and, according to Bartlett, there was a great deal more love for the emblem than the club thought - I hope they keep it and have other logos to target whomever they feel like.

But really, this is Olympic Argument - back here every 4 years talking about the same nonsense and spending a lot of money of things we aren't that interested in...

I'm certainly interested in the club's brand. You can ignore it and say it doesn't matter but all clubs are competing for an decreasingly small pool of neutral supporters. Sure, your on-field performance is your BEST branding exercise, but you need an image that stands and represents the club. Think Chicago Bulls, Yankees, etc.

Our current logo is ambitious, loud, but outside of people that enjoy and love the club, what does it mean? What does it stand for?

I think the emblem on the clash jumper says more than the current logo. You can say a lot without saying much at all. The current logo just tries to throw everything at you and doesn't really give you time to process. I like it but I'm a Melbourne supporter that understands the history.

Your logo is often a person's first interaction with the club. Current logo looks like it WANTS to be ageless, classical, memorable. The clash jumper logo is genuinely ageless. It's faultless.

Edited August 12, 2015 by praha

[Ron Burgundy 8,585]

I like the emblem.

This is an argument that has been had since it came out and, according to Bartlett, there was a great deal more love for the emblem than the club thought - I hope they keep it and have other logos to target whomever they feel like.

But really, this is Olympic Argument - back here every 4 years talking about the same nonsense and spending a lot of money of things we aren't that interested in...

The current emblem tries to achieve too much.

Good emblems have a known narrative behind them, eg, the Yankees, Carlton, Apple etc.

Less is more. Don't need to cram it all in one emblem. Such an approach lacks class. And confidence.

Just keep it simple. And stylish, which this does.

Edit - iPad typo

Edited August 12, 2015 by Ron Burgundy

[daisycutter 29,797]

zzzzzzzzzzzzzzzzzzzzzzzzzz

[ManDee 7,239]

[praha 11,240]

RACIST!

[rpfc 28,843]

I'm certainly interested in the club's brand. You can ignore it and say it doesn't matter but all clubs are competing for an decreasingly small pool of neutral supporters. Sure, your on-field performance is your BEST branding exercise, but you need an image that stands and represents the club. Think Chicago Bulls, Yankees, etc.

Our current logo is ambitious, loud, but outside of people that enjoy and love the club, what does it mean? What does it stand for?

I think the emblem on the clash jumper says more than the current logo. You can say a lot without saying much at all. The current logo just tries to throw everything at you and doesn't really give you time to process. I like it but I'm a Melbourne supporter that understands the history.

Your logo is often a person's first interaction with the club. Current logo looks like it WANTS to be ageless, classical, memorable. The clash jumper logo is genuinely ageless. It's faultless.

Faultless? Wow.

It's three interconnected letters. It doesn't even say the name of the club, the game we play, or indeed that we are a club.

The Yankees are the Yankees - they own the interconnected NY. I don't really think we can have the luxury of a logo so simple and neat.

Complex and busy is fine, especially with a club that has been very busy for the last 157 years.

[La Dee-vina Comedia 16,950]

I hate the Cameron Schwab styled logo. Always have.

I really like the traditional MFC style logo. Hope the club adopts it.

And don't get some Demon style logo - looks tres ordinaire. The Demon is our mascot - not our logo

Which one? The interlocked MFC letters? The simple square blue box with the red V? The stylised Demon head with horns written as the letter M? The stylised full size Demon with a trident? Or another?

[ManDee 7,239]

RACIST!

That's a first for me. Have I missed something?

[P-man 13,366]

I don't hate it, so it's an improvement on the current cluster****.

Although the uncrossed F is now annoying me. Thanks dc.

[Spirit of 26 261]

What does the "CMF" stand for anyway?

[old dee 23,917]

zzzzzzzzzzzzzzzzzzzzzzzzzz

Exactly dc

Just win games I don't give a rats about this stuff any longer.

[P-man 13,366]

The Yankees are the Yankees - they own the interconnected NY. I don't really think we can have the luxury of a logo so simple and neat.

Complex and busy is fine, especially with a club that has been very busy for the last 157 years.

We wrote the rules. We are the originators. If any club has the "luxury" of a simple and neat logo, it's us.

The current logo is a shamozzle. It tries desperately to be meaningful and achieves the opposite. It may have worked if the number of different elements was halved.

[daisycutter 29,797]

maybe we could get dan the man onto it

anyone who can design a logo with vic on a map of tassie is a genius

[praha 11,240]

maybe we could get dan the man onto it

anyone who can design a logo with vic on a map of tassie is a genius

Please don't make me think of that logo. It makes me throw up in my mouth.

[ManDee 7,239]

Please don't make me think of that logo. It makes me throw up in my mouth.