https://www.melbournefc.com.au/news/1038702?fbclid=IwAR2gzo8vYI-YYwDRQGHRgd4H4r3SrlI0-qCOSoNcHFxa0EnpxUWjbrtFXos
 

2.1 mill operating profit
and should get better next year with increased membership , sponsorship and merchandise sales( the last 6 weeks of demon shop sales are not included in the figures)

Edited December 9, 20213 yr by Satan

 

Great result and helps set the club up (hopefully) for a sustained period of success

Well done to all concerned 

On field success leads to off field financial success. Very difficult to be financially secure if not playing and winning finals.

well done all. Great outcome with hopefully more to follow over the next few years 

If the year wasn't impacted by covid the club's estimates point to a $6.1m profit. That is outstanding!

Hopefully next season is covid free and we can really start capitalising on our success.

Edited December 9, 20213 yr by Dr. Gonzo

  On 09/12/2021 at 23:39, BDA said:

On field success leads to off field financial success. Very difficult to be financially secure if not playing and winning finals.

well done all. Great outcome with hopefully more to follow over the next few years 

Yep I think Jaguar would be well pleased with our new flag and extra exposure. It may well fuel the image of well heeled and prosperous supporters but is that really so bad.

Is it a crime to have nice cars, be skilled in outdoor winter sports and have  a more sophisticated cheese palette?

No mergers or relocotions ever for this financially responsible club.

Edited December 9, 20213 yr by leave it to deever

  On 09/12/2021 at 23:43, Dr. Gonzo said:

If the year wasn't impacted by covid the club's estimates point to a $6.1m profit. That is outstanding!

Hopefully next season is covid free and we can really start capitalising on our success.

The  non melb Qb game and non  nt game cost us millions

Next year will be a 'down' year in terms of the ANZAC eve game and Queens birthday blockbuster games both being away.  We do play the pies again as a home game but it is late in the season and there is a good chance they might be done by then which might reduce the crowd.

This isn't necessarily a terrible thing - we will get a natural bounce due to the premiership win next year and have these up our sleeves in 2023.

What was the prize money for winning the GF

 

  On 10/12/2021 at 00:09, Jontee said:

What was the prize money for winning the GF

 

1.2 m according to Wikki

wonder if thats in this years figures?

Think back 10 years ago and this bring a tear to your eye.  We were on our knees financially.

It is a great to be doing well especially considering the Covid impact, we should not have to compromise anything.

Assuming we continue to perform well the next few years, we will set a new bar for average crowd sizes, prime time games and membership numbers.

  On 10/12/2021 at 00:16, Satan said:

1.2 m according to Wikki

wonder if thats in this years figures?

It should be. The figures are for the club's financial year which ended 31 October so, obviously, after we'd won the GF. Whether the cash was received by then is a separate question. 

  On 09/12/2021 at 23:45, leave it to deever said:

Yep I think Jaguar would be well pleased with our new flag and extra exposure. It may well fuel the image of well heeled and prosperous supporters but is that really so bad.

Is it a crime to have nice cars, be skilled in outdoor winter sports and have  a more sophisticated cheese palette?

No mergers or relocotions ever for this financially responsible club.

If it's an EV, and preferably with blade battery technology then is good.

That is a result that we could only have dreamed of nine years ago and in spite of the heavy impact of Covid. This puts us back up with the Big Clubs, just shows what can be done when surrounded by hard working brilliant people.💕❤️💙

  On 10/12/2021 at 00:16, Satan said:

1.2 m according to Wikki

wonder if thats in this years figures?

Is that all banked by the club? Or do the players get a share of that prizemoney?

  On 09/12/2021 at 23:58, deelusions from afar said:

Next year will be a 'down' year in terms of the ANZAC eve game and Queens birthday blockbuster games both being away.  We do play the pies again as a home game but it is late in the season and there is a good chance they might be done by then which might reduce the crowd.

This isn't necessarily a terrible thing - we will get a natural bounce due to the premiership win next year and have these up our sleeves in 2023.

We've got the Dogs on opening night and Essendon as a home game in round 3 though which should help offset the other two. Plus the Alice game and home games against Pies & Blues later in the season which could draw crowds depending on how they are performing.

To have not only a successful club on field, but a financially, culturally and structurally stable one off the field, is something I don't think any of us could have dreamt of less than a decade ago.

What a time to be alive! 

  On 10/12/2021 at 03:24, Jaded No More said:

To have not only a successful club on field, but a financially, culturally and structurally stable one off the field, is something I don't think any of us could have dreamt of less than a decade ago.

Last time we dared dream was in 2008/2009 and it was all about our forthcoming dynasty in 2011/12/13. That was several footballing lifetimes ago, it feels like. At least we're now on track to become the New York Yankees, which is the real dream.

Most of the GF prizemoney goes to the players:

"There was a $4.7m increase in player payments,
including $0.5m relating to the players share of AFL prizemoney as a result of winning the
Premiership."

Now for the stuff to keep an eye on:

$2.4M in prepayments for merchandise and memberships paid for before 31 October.  That alone wipes out the profit.

$34M for sale of Leighoak and Bentleigh club.  $11M went to paying debt.  That is why we are "debt free"...we sold assets.

What is yet to be explained is how a Future Fund will generate the $2M of profit in the current environment, that these venues did for us, on a capital base of only $23M.  i.e. a 10% return each and every year!

Big footy Thread linking to all club reports for 2021 if you like comparisons - We aren't there yet as the accounts haven't been released...

https://www.bigfooty.com/forum/threads/2021-financials-thread.1286821/

Can look back at the leaner years as well for context about how things have changed! 

  On 10/12/2021 at 01:09, DeeZone said:

This puts us back up with the Big Clubs, just shows what can be done when surrounded by hard working brilliant people.

Not having a go at you... Just picking up on something that I hope is a little amusing:

Yeah, we were surrounded by hard wokring and brilliant people. Then, eventually, we opened the doors and let some of them in.

Premiership and money in the bank, what more could you ask!

  On 10/12/2021 at 04:09, george_on_the_outer said:

There was a $4.7m increase in player payments,
including $0.5m relating to the players share of AFL prizemoney as a result of winning the
Premiership."

Interesting to see that there was a decrease in the soft salary cap of around $3M which also contributed to the profit.

Definitely a bit of smoke and mirrors.

Next year is when we need to hit our straps.

Edited December 10, 20213 yr by Diamond_Jim

  On 10/12/2021 at 04:09, george_on_the_outer said:

$2.4M in prepayments for merchandise and memberships paid for before 31 October.  That alone wipes out the profit.

Well accounting aint my strong point but this item impacts the balance sheet every single year (pre paid memberships) and has to land somewhere.  So yeah like every year it may be misleading long term but imagine how massive our profit would be if it landed next year. Um I think

 

  On 10/12/2021 at 04:09, george_on_the_outer said:

What is yet to be explained is how a Future Fund will generate the $2M of profit in the current environment, that these venues did for us, on a capital base of only $23M.  i.e. a 10% return each and every year!

Very good question. My bank acc is paying 0.05% interest.  Could we put it all into Super😄

Btw I thought most clubs organised their books so as not to show too large a profit otherwise the AFL will ignore any request for assistance.

 

 

  On 10/12/2021 at 01:09, DeeZone said:

That is a result that we could only have dreamed of nine years ago and in spite of the heavy impact of Covid. This puts us back up with the Big Clubs, just shows what can be done when surrounded by hard working brilliant people.💕❤️💙

And loyal supporters that refused to abandon the club. We have by far the best supporters of any club, we didn't jump on board this year, we've been there for ever.