Skip to content
View in the app

A better way to browse. Learn more.

Demonland

A full-screen app on your home screen with push notifications, badges and more.

To install this app on iOS and iPadOS
  1. Tap the Share icon in Safari
  2. Scroll the menu and tap Add to Home Screen.
  3. Tap Add in the top-right corner.
To install this app on Android
  1. Tap the 3-dot menu (⋮) in the top-right corner of the browser.
  2. Tap Add to Home screen or Install app.
  3. Confirm by tapping Install.

NARRM Set to Return in 2023

Featured Replies

 

That's great - I personally think it should be done 1 season on in it's entirety and back to Melbourne for the entire season and then back to Naarm etc etc

Shouldn't be news. I'd expect this to continue forever now, with more and more teams jumping on the bandwagon no doubt 

 

I'm going to be that person who thinks we should just be the Melbourne Football Club.

I'm not a fan of what i brand tokenisms.

Plenty of opportunity to embrace this that and the other. But as the MFC.

Each to their own.  

It will no doubt not sit with some. That's fine.

Just now, beelzebub said:

 

I'm not a fan of what i brand tokenisms.

 

Respect your right to your own opinions, but I can't see how this can be called tokenism (imo)


1 hour ago, beelzebub said:

I'm going to be that person who thinks we should just be the Melbourne Football Club.

I'm not a fan of what i brand tokenisms.

Plenty of opportunity to embrace this that and the other. But as the MFC.

Each to their own.  

It will no doubt not sit with some. That's fine.

I don’t see the tokenism? We are changing our name every year for a set period of time to respect First Nations people that lived in the area of Melbourne.

I really hope the Naarm merch is as strong as last year. The scarf and baseball cap last year were, what the kids would call, ‘fire’.

As an operations manager for a multinational company, I get absolutely pounded with stuff from HR about diversity and inclusion. Some I agree with and some I don’t. 
The RAP my employer has put in place  is something I do get thoroughly involved and invested in. 
I think a couple of weeks of celebrating our history with a change of name for the club is of considerable significance to help change the perception and general view of all people. 
 

Go Narrm! 🔴🔵

 

And for those posting on here get the [censored] spelling right. 

8 minutes ago, McQueen said:

And for those posting on here get the [censored] spelling right. 

There you go bloke...

Screen Shot 2023-05-03 at 21.40.01.png


2 hours ago, beelzebub said:

I'm going to be that person who thinks we should just be the Melbourne Football Club.

I'm not a fan of what i brand tokenisms.

Plenty of opportunity to embrace this that and the other. But as the MFC.

Each to their own.  

It will no doubt not sit with some. That's fine.

What you brand as tokenism is irrelevant. If our indigenous players, their families and their communities believe the things the Club does and says are genuine, then it can have a massive impact (doesn't hurt when we're trying to support/ retain players of any ethnicity either).

If Collingwood was doing something like this, then you would use that adjective. Most people would recognise their BS.

10 minutes ago, Engorged Onion said:

There you go bloke...

Screen Shot 2023-05-03 at 21.40.01.png

Confused Joe Biden GIF by CBS News

13 minutes ago, Engorged Onion said:

There you go bloke...

Screen Shot 2023-05-03 at 21.40.01.png

I believe the club consulted with multiple different First Nations elders of the Kulin nations and the consensus was Narrm is the most appropriate spelling.

https://www.melbournefc.com.au/indigenous#about

From the information hub about Narrm:

'Narrm’ comes from Woiwurrung – the language spoken by the traditional owners of Melbourne and its surrounds.  

As the name ‘Narrm’ is being translated from oral language, there are several variations of the spelling. Narrm, Naarm and Nairm are all commonly used and accepted. 

Edited by DeelightfulPlay
Link added

16 minutes ago, dworship said:

 

If Collingwood was doing something like this, then you would use that adjective. Most people would recognise their BS.

With Neville Jetta at the helm of their indigenous awareness program. I for one wouldn't call it tokenism

3 hours ago, beelzebub said:

I'm going to be that person who thinks we should just be the Melbourne Football Club.

I'm not a fan of what i brand tokenisms.

Plenty of opportunity to embrace this that and the other. But as the MFC.

Each to their own.  

It will no doubt not sit with some. That's fine.

It's actual actions that strike at the core of who we are, so definitely not token.

However, I made a suggestion during the constitution consultation recently that I wish was taken up: to include Naarm Football Club as a name we are known as, in our constitution. I did suggest that consultation with the First Nations community might be needed first; might not have had time for that.


3 hours ago, Demon_spurs said:

With Neville Jetta at the helm of their indigenous awareness program. I for one wouldn't call it tokenism

Wondering why the facepalm reaction? Lord Neville is employed as their Forward Development Coach. Yes, he will have an influence on their culture because he is a quality individual. To be fair; CFC have taken steps to address their issues by copying what our Club has been doing for many years. Call me cynical but they didn't want to do those things, they were forced to.

Thanks for your input into the discussion, my comment was about Beelzebub calling what our Club is doing, tokenism. Who knew that you would take aim at my off the cuff comment about Collingwood? Perhaps you need to reassess your comprehension skills and also do a little fact checking before posting.

Go Narrm! Narrm Army! Narrm Army!

Edited by dworship

Fremantle are also changing their name to Walyalup and I believe we’re playing them during that period.

Be interesting to see who else jumps on board next year.

2 hours ago, Bring-Back-Powell said:

Fremantle are also changing their name to Walyalup and I believe we’re playing them during that period.

Be interesting to see who else jumps on board next year.

Their branding while playing as Walyalup looks quite nice!

2 hours ago, Bring-Back-Powell said:

Fremantle are also changing their name to Walyalup and I believe we’re playing them during that period.

Be interesting to see who else jumps on board next year.

I did read that Fremantle consulted with the traditional owners of the land and 'Walyalup' is the local language term for 'bottom 4'.

 

 

 


3 hours ago, Bring-Back-Powell said:

Fremantle are also changing their name to Walyalup and I believe we’re playing them during that period.

Be interesting to see who else jumps on board next year.

Unfortunate for them this gesture will be over shadowed because Narrm is going to pump them.

1 hour ago, Adzman said:

I did read that Fremantle consulted with the traditional owners of the land and 'Walyalup' is the local language term for 'bottom 4'.

 

 

 

gold

10 hours ago, McQueen said:

As an operations manager for a multinational company, I get absolutely pounded with stuff from HR about diversity and inclusion. Some I agree with and some I don’t. 
The RAP my employer has put in place  is something I do get thoroughly involved and invested in. 
I think a couple of weeks of celebrating our history with a change of name for the club is of considerable significance to help change the perception and general view of all people. 
 

Go Narrm! 🔴🔵

Couldn't agree more, think they've been spot on with the way they've done this. 

 
9 hours ago, deanox said:

It's actual actions that strike at the core of who we are, so definitely not token.

However, I made a suggestion during the constitution consultation recently that I wish was taken up: to include Naarm Football Club as a name we are known as, in our constitution. I did suggest that consultation with the First Nations community might be needed first; might not have had time for that.

We can add that to the list of consultations that the Constitution Working Group didn't do. Time wasn't the issue - in fact they attended to the Constitution change at least a year later than they should have.

The postive I see is we are not trying to erase history. 


Join the conversation

You can post now and register later. If you have an account, sign in now to post with your account.

Guest
Unfortunately, your content contains terms that we do not allow. Please edit your content to remove the highlighted words below.
Reply to this topic...

Featured Content

  • REPORT: Carlton

    The text messages started flooding in shortly after quarter time. One read: “Is Melbourne even at the ground?” Moments later, as Carlton’s Elijah Hollands kicked the first goal of the second term, the Blues held a commanding 43-point lead. By then, the Demons’ only score was a behind kicked by Brody Mihocek nearly five minutes into the game. Ironically, Mihocek would also register the last minor score of the day after the game took a dramatic turnaround. 

      • Clap
      • Love
      • Thanks
      • Like
    • 4 replies
  • POSTGAME: Carlton

    The Demons snatched Victory form the Jaws of Defeat as they clawed their way back from 43 points down to win by 23 points in Max Gawn and Tom McDonald's 250th matches at the MCG. Never in Doubt!!!

      • Clap
      • Haha
      • Love
      • Thanks
      • Like
    • 448 replies
  • PODCAST: Carlton

    The Demonland Podcast will air LIVE on TUESDAY, 31st March @ 8:00pm. Join Binman, George & I as we dissect the Dees miraculous 66 point turnaround win against the Blues at the G.

      • Thanks
      • Like
    • 35 replies
  • VOTES: Carlton

    The Milestone Man Max Gawn is currently leading the Demonland Player of the Year Award from Jack Steele, Jacob van Rooyen & Christian Salem. Your votes please for the Demons come from way behind win against the Blues. 6, 5, 4, 3, 2, & 1.

      • Clap
      • Love
      • Thanks
    • 79 replies
  • GAMEDAY: Carlton

    It’s Game Day and the Demons are back at the MCG for a big occasion, celebrating the 250-game milestones of Premiership pair Max Gawn and Tom McDonald, while rookie Paddy Cross gets his first taste of AFL football against the Blues. What are you hoping to see from the Dees today?

      • Like
    • 585 replies
  • NON-MFC: Round 03

    Round 3 of the 2026 AFL Premiership Season kicks off on tonight. Follow along and discuss all the big games not involving the Dees. Who are you tipping this week and what are the best results for the Demons?

      • Thanks
    • 339 replies

Account

Navigation

Search

Search

Configure browser push notifications

Chrome (Android)
  1. Tap the lock icon next to the address bar.
  2. Tap Permissions → Notifications.
  3. Adjust your preference.
Chrome (Desktop)
  1. Click the padlock icon in the address bar.
  2. Select Site settings.
  3. Find Notifications and adjust your preference.