Jump to content
View in the app

A better way to browse. Learn more.

Demonland

A full-screen app on your home screen with push notifications, badges and more.

To install this app on iOS and iPadOS
  1. Tap the Share icon in Safari
  2. Scroll the menu and tap Add to Home Screen.
  3. Tap Add in the top-right corner.
To install this app on Android
  1. Tap the 3-dot menu (⋮) in the top-right corner of the browser.
  2. Tap Add to Home screen or Install app.
  3. Confirm by tapping Install.

2016 TV Commercial

Featured Replies

 

Like it.

 

Hard to judge how good it really is, as I would have still been embarrassed by the same ad over the past decade. I guess it comes down to the level of respect your team demands from others.

 

But again, I like it.

It is so Melbourne!

Every major icon of this city features: Trams, Fed Sq, Flinders St Station, Alleys, City skyline, MCG. 

All strongly, fronted by a Red and Blue jumper!!

We want to identify with Melbourne the City.  This ad does it!

Thumbs up from me!

Edited by Lucifer's Hero

 

They need a longer beat between 'two colours beat' and 'red and blue' as it sounds a little like 'two colours beat red and blue'. Oh, and it doesn't make much sense either way.


25 minutes ago, Seraph said:

I like PJ's continual alignment with the City of Melbourne. The ad is contemporary and should appeal to younger supporters with whom our future lies. I love the larger than life screen shots on iconic Melbourne buildings. The heart beats in the final seconds gives it substance and carries on the theme from 2015. I would have preferred a better defined MCG - recognition of our relationship and our spiritual home but overall my score 9.5.

The City of Melbourne and The MFC continue to join

The ad is a little quick and disjointed but it is on the right track...We need to own the city

It can be done...

Looks good.  Also appears to be deliberately trying to target potential female members by including the women's team.

 
  • Author
20 minutes ago, Maple Demon said:

Looks good.  Also appears to be deliberately trying to target potential female members by including the women's team.

Males are allowed to like and follow the women's team too. 

1 minute ago, Seraph said:

Males are allowed to like and follow the women's team too. 

Not saying they aren't or don't. Just noticed it as a point of difference from other teams' marketing.


Like so much of what we're doing at the moment (as compared to the past) it isn't rubbish or cringeworthy but contemporary. I'm really proud of our club at the moment on so many fronts, and I think this ad is broadly appealing as well.

I went to white night this year and missed all those projected images. Go figure? 

2 hours ago, Maple Demon said:

Looks good.  Also appears to be deliberately trying to target potential female members by including the women's team.

Have I missed something? I saw a 2 second grab of Daisey Pearce?


I think it is terrific. Loved the subtle use of Daisy 9ie just another player and in the same shot as Jones). 

The only negative - and it is a pretty big one - is that it uses a Derwayne sample. 

Love it ??

We finally stand for something, AFL supporter have forgotten that this is our city. We my not have the biggest supporter base but we represent this great city.

We are Melbourne!!

Edited by ILLDieADemon

Like it.
Succinct and to the point. Thumbs up.

It's pretty badass actually. I like it alot.

Excitement is definitely growing.


Like it. Have liked every element of the rebranding of the club, including the inclusions of the women's team.

34 minutes ago, Skuit said:

Bad-ass P-man? It's like a police advert for RBT's.

Thanks. Now that's all I'm going to see when I watch it.

 

It's pretty gritty. Like a police ad. Makes it seem like we're lurking in the night and ready to pounce. It's professional looking at least and it ties us to the city but interestingly doesn't show the MCG


Archived

This topic is now archived and is closed to further replies.

Featured Content

  • AFLW PREVIEW: Richmond

    Round four kicks off early Saturday afternoon at Casey Fields, as the mighty Narrm host the winless Richmond Tigers in the second week of Indigenous Round celebrations. With ideal footy conditions forecast—20 degrees, overcast skies, and a gentle breeze — expect a fast-paced contest. Narrm enters with momentum and a dangerous forward line, while Richmond is still searching for its first win. With key injuries on both sides and pride on the line, this clash promises plenty.

      • Thanks
      • Like
    • 5 replies
  • AFLW REPORT: Collingwood

    Expectations of a comfortable win for Narrm at Victoria Park quickly evaporated as the match turned into a tense nail-biter. After a confident start by the Demons, the Pies piled on pressure and forced red and blue supporters to hold their collective breath until after the final siren. In a frenetic, physical contest, it was Captain Kate’s clutch last quarter goal and a missed shot from Collingwood’s Grace Campbell after the siren which sealed a thrilling 4-point win. Finally, Narrm supporters could breathe easy.

      • Thanks
      • Like
    • 2 replies
  • CASEY: Williamstown

    The Casey Demons issued a strong statement to the remaining teams in the VFL race with a thumping 76-point victory in their Elimination Final against Williamstown. This was the sixth consecutive win for the Demons, who stormed into the finals from a long way back with scalps including two of the teams still in flag contention. Senior Coach Taylor Whitford would have been delighted with the manner in which his team opened its finals campaign with high impact after securing the lead early in the game when Jai Culley delivered a precise pass to a lead from Noah Yze, who scored his first of seven straight goals for the day. Yze kicked his second on the quarter time siren, by which time the Demons were already in control. The youngster repeated the dose in the second term as the Seagulls were reduced to mere

      • Thanks
    • 0 replies
  • AFLW PREVIEW: Collingwood

    Narrm time isn’t a standard concept—it’s the time within the traditional lands of Narrm, the Woiwurrung name for Melbourne. Indigenous Round runs for rounds 3 and 4 and is a powerful platform to recognise the contributions of Aboriginal and Torres Strait Islander peoples in sport, community, and Australian culture. This week, suburban footy returns to the infamous Victoria Park as the mighty Narrm take on the Collingwood Magpies at 1:05pm Narrm time, Sunday 31 August. Come along if you can.

      • Thumb Down
      • Thanks
      • Like
    • 9 replies
  • AFLW REPORT: St. Kilda

    The Dees demolished the Saints in a comprehensive 74-pointshellacking.  We filled our boots with percentage — now a whopping 520.7% — and sit atop the AFLW ladder. Melbourne’s game plan is on fire, and the competition is officially on notice.

      • Clap
      • Thanks
      • Like
    • 4 replies
  • REPORT: Collingwood

    It was yet another disappointing outcome in a disappointing year, with Melbourne missing the finals for the second consecutive season. Indeed, it wasn’t even close, as the Demons' tally of seven wins was less than half the number required to rank among the top eight teams in the competition. When the dust of the game settled and supporters reflected on Melbourne's  six-point defeat at the hands of close game specialists Collingwood, Max Gawn's words about his team’s unfulfilled potential rang true … well, almost. 

      • Thanks
    • 1 reply

Configure browser push notifications

Chrome (Android)
  1. Tap the lock icon next to the address bar.
  2. Tap Permissions → Notifications.
  3. Adjust your preference.
Chrome (Desktop)
  1. Click the padlock icon in the address bar.
  2. Select Site settings.
  3. Find Notifications and adjust your preference.