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The New Sponsors


beelzebub

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Posted

And if they made the announcement prior to the announcement of the Captain, would that not mean double exposure?

Yeah this is true, anything is better than nothing, even when people are argueing no one will care about MFC's sponsor on it own, but yes

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Posted

Yeah this is true, anything is better than nothing, even when people are argueing no one will care about MFC's sponsor on it own, but yes

The sponsorship announcement is directed at the Club's fan base/membership base. Media outlets understand this, hence the size of the exposure it receives.

A captaincy announcement is of more interest to the broader AFL community. Having a sponsors name on the new captains shirt will give them greater exposure, but that doesn't mean they will talk about the sponsorship in greater detail, becuase to the broader AFL community, it's not as relevant.

I don't think we have a new sponsor, and when we do, I don't think they will hold off from announcing it, regadless of what other announcements are in the pipeline.

Posted

I don't think we have a new sponsor, and when we do, I don't think they will hold off from announcing it, regadless of what other announcements are in the pipeline.

I have to agree with this right now sadly...i do not think we have a new major 2nd sponsor yet. It has been too quiet.

If we had one it would have been announced so that all would be in readiness for Round one...i do not believe the Tennis has anything to do with it.

If i am wrong and a sponsor is announced at the AGM i will be stoked....but i aint holding the breath.

Posted

If I owned a company that was a new sponsor of the MFC, I'd want it announced ASAP, regardless of what other sporting events are on. If I'm pumping $1m or so a season in to an AFL Club, the people I want to know about it is the AFL community, not the tennis community. Over the last 2 weeks, there has been stuff all AFL news in the paper because basically, there's nothing to report on. So, announcing it now would probably get noticed more by the wider community/die-hard AFL followers, as they, like most of us, crave news at this time of year. I know personally, when I check the Herald Sun website a number of times each day, the first section I check out is the AFL to see what's happening. I'm as big of a sports tragic than most of us, but regardless of the time of year, the location of it in the paper, the AFL section is where I head to first..

Thanks for responding Billy, cant say I agree with you but I cannot see this debate going anywhere from here. Lets just hope most importantly that some time soon we actually have a second sponsor to announce regardless of when it happens.

Posted

Noticed pre-orders are up for 2012 guernseys. I'm probably reading in to it a bit too much, but at the bottom it says "we are still finalising a deal for a second major sponsor therefore the time of delivery is still unknown but we are expecting late February".

https://shopdesq.imgstg.com/index.cfm?fuseaction=Product&ProductID=23764&OrgID=1749

Makes it sound like they're close, and if they can get the new jumpers out by late Feb then surely some sort of announcement is imminent.

Posted

Surely we won't be running out on the NAB Cup without a sponsor!

i think you are going to be a disappointed fan come NAB cup time

Posted

Surely we won't be running out on the NAB Cup without a sponsor!

We did it a few years ago with the Black Saturday Appeal logo in the NAB Cup.

Posted

How embarrassing...

Other than costing us money, we got a great deal of goodwill from that and I personally wasn't embarrassed, especially considering the clubs ties to the Kinglake area.

Posted

Just as a little aside; The ACT Brumbies (Super 15 team) had a large, unnamed Chinese sponsor lined up for 2012 and beyond. However just before Xmas the whole deal fell through. Could something similar have happened with us? Could it even be related?

Probably just a quirky coincidence.

Posted

Just as a little aside; The ACT Brumbies (Super 15 team) had a large, unnamed Chinese sponsor lined up for 2012 and beyond. However just before Xmas the whole deal fell through. Could something similar have happened with us? Could it even be related?

Probably just a quirky coincidence.

I'm struggling to see the coincedence...

Your account may be true, but this thread is just full of idle speculation based on the stamps in Cameron Schwab's passport...

Posted

I'm struggling to see the coincedence...

Your account may be true, but this thread is just full of idle speculation based on the stamps in Cameron Schwab's passport...

As opposed to every other thread on a fan driven forum! :-)

Time will tell I guess...

Posted

Anyone thought of just asking Cameron himself. He used to be quite open with fans. I know he is a member of this site and presume he still uses twitter. Just throw it out there. Can't hurt. Better than 9 pages of speculation, accusation and knicker twisting....!

Posted

Anyone thought of just asking Cameron himself. He used to be quite open with fans. I know he is a member of this site and presume he still uses twitter. Just throw it out there. Can't hurt. Better than 9 pages of speculation, accusation and knicker twisting....!

I think you would just get a vague platitude.

And give this thread the life support it doesn't deserve.

I say - pull the plug until we hear some solid news.

Posted

I think you would just get a vague platitude.

And give this thread the life support it doesn't deserve.

I say - pull the plug until we hear some solid news...

...and that we should stop making excuses about "perfect timing" as the reason we haven't announced a new sponsor!

Posted

...and that we should stop making excuses about "perfect timing" as the reason we haven't announced a new sponsor!

Of course not!!!! The paperwork is late arriving...Australia Post has misplaced our mail.....
Posted

Anyone thought of just asking Cameron himself. He used to be quite open with fans. I know he is a member of this site and presume he still uses twitter. Just throw it out there. Can't hurt. Better than 9 pages of speculation, accusation and knicker twisting....!

This would be the response

We are in the final stages of negotiations, we are hopeful of having this finalised in the upcoming weeks.

Posted

I did a bit of net surfing today and I reckon there is something in the story about the rugby sponsorship deal that stopped all of a sudden.

The company in question is Huawei. The largest privately owned firm in china. Massive communications company. According to a story in the Australian late last year. The Brumbies had a 4 year 4 million dollar ready to go. It was so far down the track jersey designs were being looked at. In nov 2011 the Brumbies received confirmation that the deal was done and it would represent Huaweis entry into the market.

The deal was pulled the week before. Christmas due to " unforeseen circumstances"

The article also states the Brumbies were one of several shot listed candidates. Surely we are one of them. . So I'm confident that all we are waiting on is the finer details . I'm assuming cams trip to china showed how much more exposure afl would give them rather than nrl and thst could have been a factor in the deal falling for the brumbies As I said its all assumption at this stage on my end. Nothing more.

Posted

I did a bit of net surfing today and I reckon there is something in the story about the rugby sponsorship deal that stopped all of a sudden.

The company in question is Huawei. The largest privately owned firm in china. Massive communications company. According to a story in the Australian late last year. The Brumbies had a 4 year 4 million dollar ready to go. It was so far down the track jersey designs were being looked at. In nov 2011 the Brumbies received confirmation that the deal was done and it would represent Huaweis entry into the market.

The deal was pulled the week before. Christmas due to " unforeseen circumstances"

The article also states the Brumbies were one of several shot listed candidates. Surely we are one of them. The Article also states that negotiations started in July 2011- which was also the time a representative of a company that sponsors us started at Huawei. So I'm confident that all we are waiting on is the finer details . I'm assuming cams trip to china showed how much more exposure afl would give them rather than nrl and thst could have been a factor in the deal falling for the brumbies As I said its all assumption at this stage on my end. Nothing more.

Will follow this closely. Thanks for the info. Fingers crossed for Tomorrow night.
Posted

I'm assuming cams trip to china showed how much more exposure afl would give them rather than nrl and thst could have been a factor in the deal falling for the brumbies As I said its all assumption at this stage on my end. Nothing more.

ACT Brumbies play in the Super15 (Rugby Union) - they'd get exposure in Australia, New Zealand and South Africa. In Australia, though they'd get coverage in Canberra, Sydney, Brisbane and Melbourne, it's mostly on FoxSports as that's where the games are shown and a bit of reporting on FTA. That's for the marketeers on both sides to worry about.

At least we'd get a bit more FTA coverage - though lesser merchandise positioning, maybe.

Whoever we get, I hope they've got deep pockets and long arms.

Posted

I did a bit of net surfing today and I reckon there is something in the story about the rugby sponsorship deal that stopped all of a sudden.

The company in question is Huawei. The largest privately owned firm in china. Massive communications company. According to a story in the Australian late last year. The Brumbies had a 4 year 4 million dollar ready to go. It was so far down the track jersey designs were being looked at. In nov 2011 the Brumbies received confirmation that the deal was done and it would represent Huaweis entry into the market.

The deal was pulled the week before. Christmas due to " unforeseen circumstances"

The article also states the Brumbies were one of several shot listed candidates. Surely we are one of them. . So I'm confident that all we are waiting on is the finer details . I'm assuming cams trip to china showed how much more exposure afl would give them rather than nrl and thst could have been a factor in the deal falling for the brumbies As I said its all assumption at this stage on my end. Nothing more.

Won't be us if they are only spending $4m over 4 years. They will need to double that apparently.

ACT Brumbies play in the Super15 (Rugby Union) - they'd get exposure in Australia, New Zealand and South Africa. In Australia, though they'd get coverage in Canberra, Sydney, Brisbane and Melbourne, it's mostly on FoxSports as that's where the games are shown and a bit of reporting on FTA. That's for the marketeers on both sides to worry about.

At least we'd get a bit more FTA coverage - though lesser merchandise positioning, maybe.

Whoever we get, I hope they've got deep pockets and long arms.

I can assure you, sponsoring an ACT Super 15 team would get more FTA coverage in QLD in terms of media (not actual games televised) than sponsoring a Vic AFL team. It's a food chain thing up here - 1. Broncos (NRL) 2. Reds (Super 15's) 3. Roar (A-League) 4. Daylight 5. Lions (AFL)

Posted

I can assure you, sponsoring an ACT Super 15 team would get more FTA coverage in QLD in terms of media (not actual games televised) than sponsoring a Vic AFL team. It's a food chain thing up here - 1. Broncos (NRL) 2. Reds (Super 15's) 3. Roar (A-League) 4. Daylight 5. Lions (AFL)

Im not sure about that Billy. Out of the list you provided, only the Broncos are shown on free-to-air TV here in Brisbane (channel 9). All other sports are shown on Foxtel. If anything, the Lions...and even other AFL clubs get just as much free-to-air, if not more than the Broncos.

Posted

Im not sure about that Billy. Out of the list you provided, only the Broncos are shown on free-to-air TV here in Brisbane (channel 9). All other sports are shown on Foxtel. If anything, the Lions...and even other AFL clubs get just as much free-to-air, if not more than the Broncos.

In terms of media coverage, excluding televised games (as mentioned in my original post), Super 15's is easily the 2nd sport behind the NRL. That goes for print media too.

I know mate, I live here.

And in the past, a Brisbane AFL game took priority over any other game scheduled for the same time. Even if FOX had broadcast rights for the Lions game, and say Melbourne v Hawthorn (example) was a Channel 7 game but on at the same time, the Brisbane game was always televised.

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