I noticed in an email that Penfolds has joined MFC as a sponsor.

I tried to investigate the MFC to see what are the terms of this deal, and also whether their were benefits for MFC Members.

I could find NO mention of Penfolds on the MFC website. Perhaps I missed it. Couldn't find anything on Demonland, either.

So I tried googling MFC/Penfolds and found  MFC Members  can  get a significant discount by  using the promo code "MELBOURNE". ( about 18% on certain bundles).

Why has there been so little publicity for such a prominent and desirable sponsor?

Also ,didn't we have another wine company sponsor recently.? I presume this supersedes them.

Surely we should be delighted to have Penfolds on board, and do everything possible to nurture, and perhaps upgrade the association in the future.

 

I just checked again, and found that Penfolds ARE listed with the official partners.   So the above is not correct, but I still think a little more exposure would be advisable.

Edited February 26, 20233 yr by Jumping Jack Clennett
Correction

Good call Jack!!

Penfolds make a couple of decent plonks.

1 hour ago, Bitter but optimistic said:

Good call Jack!!

Penfolds make a couple of decent plonks.

Remember when Penfolds sold out and the new owners pushed Bin 389 for $2 (circa 1980 IIRC)

There were rumours that it was being used in their up market cardboard casks

Those were the days

Gave up buying my annual 6 bottles of Grange when the price hit $50 a bottle

(I'm an NZ pinot person these days)

1 hour ago, Bitter but optimistic said:

Good call Jack!!

Penfolds make a couple of decent plonks.

How many barrels down at the Manor's cellars?

1 hour ago, Jumping Jack Clennett said:

I noticed in an email that Penfolds has joined MFC as a sponsor.

I tried to investigate the MFC to see what are the terms of this deal, and also whether their were benefits for MFC Members.

I could find NO mention of Penfolds on the MFC website. Perhaps I missed it. Couldn't find anything on Demonland, either.

So I tried googling MFC/Penfolds and found  MFC Members  can  get a significant discount by  using the promo code "MELBOURNE". ( about 18% on certain bundles).

Why has there been so little publicity for such a prominent and desirable sponsor?

Also ,didn't we have another wine company sponsor recently.? I presume this supersedes them.

Surely we should be delighted to have Penfolds on board, and do everything possible to nurture, and perhaps upgrade the association in the future.

 

I just checked again, and found that Penfolds ARE listed with the official partners.   So the above is not correct, but I still think a little more exposure would be advisable.

Thanks for the info. I wasn't aware. Will definitely partake in this promo.

Just need a good cheese sponsor to jump on board now. King Island dairy perhaps.

I like a nice ST Henri.

 

 

1 hour ago, ElDiablo14 said:

How many barrels down at the Manor's cellars?

Sadly, stocks are low at the moment El !!!

Maybe the deal wasn't promoted as it could be seen as advertising dunno 

Would love it if they released a 2021 red referencing the premiership.  The quality of the previous sponsors release doesn't do it justice.

20 hours ago, Left Foot Snap said:

Just need a good cheese sponsor to jump on board now. King Island dairy perhaps.

I like a nice ST Henri.

 

 

Gallo Dairyland up on the Tablelands make some excellent cheeses.

Club have just announced special members offer.

I can’t find it

Great to have Penfolds on board.  Our members’ special deal is six Koonunga Hill Cab Sauvs at $100. Or 12 for $190.

(Dan Murphy does six for $85.80.) 🤐

Thought they might do a special on the Max’s. Could do a special label with the man himself on it….

Edited March 3, 20233 yr by demosaw

52 minutes ago, Fanatique Demon said:

Great to have Penfolds on board.  Our members’ special deal is six Koonunga Hill Cab Sauvs at $100. Or 12 for $190.

(Dan Murphy does six for $85.80.) 🤐

Not bad cooking wine that Koonunga Hill. 

Anyone else feel like a wine right now?

19 minutes ago, ANG13 said:

Not bad cooking wine that Koonunga Hill. 

Yep a quaffer.

Anyone ever tried Sayv wine preserver from Dan Murphy's? Always found it a bit weird putting extra chemicals in a bottle to make it last but I hear some people swear by it. 

12 minutes ago, layzie said:

Anyone else feel like a wine right now?

Yes. Nice night for a Pinot. 

4 minutes ago, layzie said:

Anyone ever tried Sayv wine preserver from Dan Murphy's? Always found it a bit weird putting extra chemicals in a bottle to make it last but I hear some people swear by it. 

How long do you want a bottle to last?

Maybe just a week or two. Unless it's a beauty worth nursing for a month 

39% off grange would be better 

10 hours ago, Pipefitter said:

39% off grange would be better 

20% across the full Penfolds range would be nice.

FWIW Bleasdale make some very good value wine.

14 hours ago, Fanatique Demon said:

Great to have Penfolds on board.  Our members’ special deal is six Koonunga Hill Cab Sauvs at $100. Or 12 for $190.

(Dan Murphy does six for $85.80.) 🤐

(I very much appreciate - and feel vicarious pride - when sponsors choose us, particularly known and respected brands. So, thank you, Penfolds. However...)

Is the $100/$190 'plus delivery', btw?

I've found this situation - same item available cheaper elsewhere (and/or not involving delivery) - with other sponsor products, too. I feel 'doing something for members' is just seen as an obligation of sponsorship, the advertising to the wider football-watching world being the main game.

Then I guess they rely on 'emotion' to move some product to members wanting to support them for their support. There's the possibility the member will then be a convert to that product, I guess (my one uptake in the emotion/conversion regard has been (lots of!) Haymes paint, getting a 5-10% discount (probably borne by the retailer...) despite not being convinced I've got a better product or, certainly, at less cost).

That response isn't likely to 'hold' for wine, though; a highly discretionary, short-life spend in a hugely supplied market. Insurance or cars, on the other hand, might get more permanent member attachment?

Mind you, sponsors potentially lose up to 17/18ths (soon 18/19ths?!) of the football-world market.

What's everyone else's thoughts?

End of my doctorate thesis.

14 hours ago, layzie said:

Anyone ever tried Sayv wine preserver from Dan Murphy's? Always found it a bit weird putting extra chemicals in a bottle to make it last but I hear some people swear by it. 

I've just completed a $ per second analysis on our household consumption patterns - they'd have too be giving the wine preserver way for free.