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What would you pay more money for to help the MFC further stabilize?



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Posted
27 minutes ago, The Chazz said:

Thanks for that IT update.  Doesn't at all change my view of your business proposal - it still stinks.

I'm trying to work out your reasoning for being on this forum.  Based on your posting on this thread, as well as the Craig Cameron thread, I've finalised my list of "what/who you could be";

1. A relation of Craig Cameron or Barry Prendergast

2. Craig Cameron or Barry Prendergast

3. Cameron Schwab (given you have intimate knowledge of the runnings of both the Richmond FC and the Melbourne FC)

4. A troll

Whatever the answer, you're clearly not a Melbourne supporter.  I acknowledge that you don't have to be a MFC supporter to post on here, but I'd imagine people will lost patience with your line of posting.

WOW - just for the record it was not a "business proposal" - it was an idea.

I'm not wedded to the idea. So far my fav is "unique MFC gear" I would wear that - hell Id even spend money on it.  

Yeah lets get back to - complaining about the fixture, the clash jumper, CC or BP - its much more fun. If you dont like the thread dont post in it, ignore it. 

Posted
2 minutes ago, DaveyDee said:

WOW - just for the record it was not a "business proposal" - it was an idea.

I'm not wedded to the idea. So far my fav is "unique MFC gear" I would wear that - hell Id even spend money on it.  

Yeah lets get back to - complaining about the fixture, the clash jumper, CC or BP - its much more fun. If you dont like the thread dont post in it, ignore it. 

I have shot your idea down, and you didn't like it.  You have done that to several people already on this thread.  Irrespective of what their ideas are (even if it is as black and white as "winning"), it's their idea.

Unique MFC gear would be great, but would be a long way from covering the loss of your expected pokie revenue ban.

Interestingly, I've given you an example of how the Richmond FC are generating additional income, which would be far greater than that of a business directory or unique merchandise, yet you have completely avoided commenting on that.  Perhaps your connections with the Richmond FC have told you not to discuss it as it is an income producer for them, and they may feel threatened if we get involved with the University of Melbourne.

Posted
2 hours ago, ignition. said:

I would buy merchandise if it was unique to the MFC (not the same rubbish every other club has with their brand and colours).

Thank-you I like this idea - you have motivated me to have a look inside the Demonshop. Cheers

Posted (edited)
45 minutes ago, DaveyDee said:

Thank-you I like this idea - you have motivated me to have a look inside the Demonshop. Cheers

Good luck getting a park...

(Not because it will be busy with all the unique merchandise, but because of its bog ordinary location)

Edited by The Chazz
Posted
5 hours ago, DaveyDee said:

Thats a really good question - if I was going to have a crack at making $3.6 - $ 4.00 million dollars per year in 2017 I would consider the following 

Title - Melbourne FC Business Directory

Objective - Delivery an online business directory - key component being online almost yellow pages in style

Important to note - 1/ the words I selected in my title 2/ That I elected to abbreviate - football club out for a reason

Quick competition analysis 

a/ Collingwood FC Business Directory, Richmond FC Business Directory, Carlton FC Business Directory - etc 

Not sure if you are aware but many words & phrases have a commercial value in 2017 -

Can you see our "edge" online compared to our competition?

Costs - Hard to estimate but if you had some basic SEO & SEM Website contruction skills knowledge next to nothing

Time Frames - 3-5 years 

Target Market - Any business in Melbourne Australia, who cares if they barrack for the Demons or they dont,  just take their money

Incomes - Geez who knows again if you had some basic SEO & SEM skills, had a database, run the occasional business functions, the internet is you oyster your $3.6 - $ 4.00 million per year is not off the cards

But its only a basic idea, I happy to hear some from others .... I like the just win idea and the player lawn mowing services. But again happy to hear more.  

How does the MFC earn money off this?

Posted
12 minutes ago, Dr. Gonzo said:

How does the MFC earn money off this?

It would be either through an application/membership/listing fee (most likely an annual fee), or through a % of the total transaction cost (with a capped amount).  The other option would be a standard "spotters fee", but this would be a bit harder to do given one transaction may be worth $5, and another one could be worth $50,000.

A majority of businesses in Victoria, especially the non-MFC related entities, would absolutely back their marketing departments/sales people to generate business through means other than a MFC Business Directory.

As a Carlton or Geelong supporter, you'd be salivating at the idea of paying the MFC to promote your business to its 40k members, right? :rolleyes:

  • Like 1
Posted
35 minutes ago, Dr. Gonzo said:

How does the MFC earn money off this?

I would possibly pay twice a/ to list a company b/ to access the site - if the MFC took ownership of the project, they could freelance the design etc and hopefully on a pro-bona basis so as to reduce MFC cost & risk exposure to zero.

MFC would have many unique advantages - biggest being they can "leverage" the word Melbourne and the respect and trust that come from being an AFL football club.  But MFC would need a database, the ability to run the odd business function and the ability to recognise they have a very powerful asset they uniquely own in SEO & SEM terms - the word Melbourne linked to the trust of the AFL.

So they would get a listing fee & a membership fee - its an opt-in service - nobody is forced to pay anything bit like Demonland offer extra services if you do take out a membership at Demonland. 

If the service did survive 3-5 years the commercial value skyrockets for businesses located in Melbourne because one of the biggest companies online Google - in their algorathims Google value website longevity. 

Anyway - But I'm not wedded to the idea, its a bit technical not everybodies cup of tea - I really like the unique clothing items in Demon Shop - I'm a buyer for sure on Ignitions suggestion. 

Posted
6 hours ago, The Chazz said:

Thanks for that IT update.  Doesn't at all change my view of your business proposal - it still stinks.

I'm trying to work out your reasoning for being on this forum.  Based on your posting on this thread, as well as the Craig Cameron thread, I've finalised my list of "what/who you could be";

1. A relation of Craig Cameron or Barry Prendergast

2. Craig Cameron or Barry Prendergast

3. Cameron Schwab (given you have intimate knowledge of the runnings of both the Richmond FC and the Melbourne FC)

4. A troll

Whatever the answer, you're clearly not a Melbourne supporter.  I acknowledge that you don't have to be a MFC supporter to post on here, but I'd imagine people will lost patience with your line of posting.

5. hang on now 007 

Posted (edited)

Don't feed the troll

Said person has been here before under numerous guises (Dr Who et al)  ... also an obvious Richmond supporter. 

Always the same theme - demeans Demon supporters (we don't do enough),  paints the club as if it's in a difficult financial position and generally tries to make us feel bad about our club. 

Also targets those who may be disheartened or dismayed by our recent performances.  i.e ... gains favour in an insidious way.

 

 

Edited by Macca
  • Like 1
Posted
1 hour ago, Macca said:

Don't feed the troll

Said person has been here before under numerous guises (Dr Who et al)  ... also an obvious Richmond supporter. 

Always the same theme - demeans Demon supporters (we don't do enough),  paints the club as if it's in a difficult financial position and generally tries to make us feel bad about our club. 

Also targets those who may be disheartened or dismayed by our recent performances.  i.e ... gains favour in an insidious way.

 

 

It was Carltank’s elite Training regime a few summers ago, remember that. 

Went flat out for about 3 weeks then disappeared (Like Carltank actually)...

i thought of the good Doctor last week...

  • Like 2
Posted
Just now, Sir Why You Little said:

It was Carltank’s elite Training regime a few summers ago, remember that. 

Went flat out for about 3 weeks then disappeared (Like Carltank actually)...

i thought of the good Doctor last week...

What about 'We're up to our eyeballs with the Stringer deal'  haha

Small amusements all the same Wyl.  It is the off-season after all.

 

Posted
8 hours ago, The Chazz said:

Thanks for that IT update.  Doesn't at all change my view of your business proposal - it still stinks.

I'm trying to work out your reasoning for being on this forum.  Based on your posting on this thread, as well as the Craig Cameron thread, I've finalised my list of "what/who you could be";

1. A relation of Craig Cameron or Barry Prendergast

2. Craig Cameron or Barry Prendergast

3. Cameron Schwab (given you have intimate knowledge of the runnings of both the Richmond FC and the Melbourne FC)

4. A troll

Whatever the answer, you're clearly not a Melbourne supporter.  I acknowledge that you don't have to be a MFC supporter to post on here, but I'd imagine people will lost patience with your line of posting.

maybe? drwho?

  • Like 1
Posted
8 minutes ago, Macca said:

What about 'We're up to our eyeballs with the Stringer deal'  haha

Small amusements all the same Wyl.  It is the off-season after all.

 

Excellent Entrrtainment during the quiet months

  • Like 1
Posted
4 hours ago, Macca said:

Don't feed the troll

Said person has been here before under numerous guises (Dr Who et al)  ... also an obvious Richmond supporter. 

Always the same theme - demeans Demon supporters (we don't do enough),  paints the club as if it's in a difficult financial position and generally tries to make us feel bad about our club. 

Also targets those who may be disheartened or dismayed by our recent performances.  i.e ... gains favour in an insidious way.

 

 

Yeah he still posts on bigfooty but had the Giants as his team of support, never misses an opportunity to bag the die hard Demon supporters and blame the supporters for anything and everything that is wrong with the club. Even in this thread he blames the supporters for the club being unable to land a back of jumper sponsor earlier in the year I mean FFS

  • Like 2
Posted
7 hours ago, DaveyDee said:

I would possibly pay twice a/ to list a company b/ to access the site - if the MFC took ownership of the project, they could freelance the design etc and hopefully on a pro-bona basis so as to reduce MFC cost & risk exposure to zero.

MFC would have many unique advantages - biggest being they can "leverage" the word Melbourne and the respect and trust that come from being an AFL football club.  But MFC would need a database, the ability to run the odd business function and the ability to recognise they have a very powerful asset they uniquely own in SEO & SEM terms - the word Melbourne linked to the trust of the AFL.

So they would get a listing fee & a membership fee - its an opt-in service - nobody is forced to pay anything bit like Demonland offer extra services if you do take out a membership at Demonland. 

If the service did survive 3-5 years the commercial value skyrockets for businesses located in Melbourne because one of the biggest companies online Google - in their algorathims Google value website longevity. 

Anyway - But I'm not wedded to the idea, its a bit technical not everybodies cup of tea - I really like the unique clothing items in Demon Shop - I'm a buyer for sure on Ignitions suggestion. 

It's a bad idea with little merit and not worth the mfcs time investing in for little to no gain, probably even a loss. It certainly isn't going to cover $4m.

While I agree unique and good quality apparel would be nice it also isn't going to cover $4m and I'm not even sure we can do it considering the AFL's licensing agreements.

Any other ideas?

Posted
1 minute ago, Dr. Gonzo said:

Yeah he still posts on bigfooty but had the Giants as his team of support, never misses an opportunity to bag the die hard Demon supporters and blame the supporters for anything and everything that is wrong with the club. Even in this thread he blames the supporters for the club being unable to land a back of jumper sponsor earlier in the year I mean FFS

You've got to wonder what would compel anyone to do such a thing Gonzo.  I actually feel sorry for people like that,  they really do need to seek some help. 

I've engaged in spirited debate with any number of people on this site but at least I know I'm almost certainly conversing with an actual Demon supporter.  Same deal for anyone else for that matter. 

But a fake/pretend Demon?  It's just nonsensical. 

 

  • Like 2
Posted
26 minutes ago, Dr. Gonzo said:

While I agree unique and good quality apparel would be nice it also isn't going to cover $4m and I'm not even sure we can do it considering the AFL's licensing agreements.

Any other ideas?

Yes, unique good quality apparel is also my fav idea - I like wearing red & blue sports apparel but not sure even I would purchase 4 million dollars per year worth of it - unless I could on sell it into another market elsewhere. Also these days I spend quite a bit of money on American NFL gear - I like the Green Bay Packers colours of Green & Grey but it is a bit wintery. 

Thanks for your fed back on the other idea, you might be right. 

Posted

The biggest threat to the MFC is beyond our own club's control. I suspect everyone agrees that the major source of revenue for the competition is media rights. So what happens if the revenue to the AFL, which eventually filters through to the clubs, goes backwards? And that's a real possibility. This article in today's Age (and perhaps other Fairfax publications) is about the NFL. But its key message about the drop off in viewership could happen here, too. It's not really about the popularity of the game; it's more about the viewing habits of younger people.

And, indirectly, I think it's why AFL clubs getting out of the poker machine business is an unlikely option. Clubs are going to have to retain their current major revenue sources if TV viewership drops, especially as reduced TV popularity will presumably also lead to lower prices paid for sponsorship. 

Posted
16 minutes ago, La Dee-vina Comedia said:

The biggest threat to the MFC is beyond our own club's control. I suspect everyone agrees that the major source of revenue for the competition is media rights. So what happens if the revenue to the AFL, which eventually filters through to the clubs, goes backwards? And that's a real possibility. This article in today's Age (and perhaps other Fairfax publications) is about the NFL. But its key message about the drop off in viewership could happen here, too. It's not really about the popularity of the game; it's more about the viewing habits of younger people.

And, indirectly, I think it's why AFL clubs getting out of the poker machine business is an unlikely option. Clubs are going to have to retain their current major revenue sources if TV viewership drops, especially as reduced TV popularity will presumably also lead to lower prices paid for sponsorship. 

A large part of the NFL ratings slump would be due to poor Thursday night matches every week and a lot of people opting to watch ESPN's Redzone channel on Sundays (which covers every game, up to 9 games at a time) rather than watch one channel covering one game. It's also due to the quality of the league being down overall a couple of good teams a couple of poor teams and about 25-28 teams in the middle. Combine this with a lot of people opting for streaming options of games and I think it's more about changing viewing habits rather than eyes off the product completely.

Posted

still believe developing Benleigh is a real option 

should be able to nett about $30 million less current debt if done properly

worth consideration

 

  • Like 1
Posted
1 hour ago, La Dee-vina Comedia said:

The biggest threat to the MFC is beyond our own club's control. I suspect everyone agrees that the major source of revenue for the competition is media rights. So what happens if the revenue to the AFL, which eventually filters through to the clubs, goes backwards? And that's a real possibility. This article in today's Age (and perhaps other Fairfax publications) is about the NFL. But its key message about the drop off in viewership could happen here, too. It's not really about the popularity of the game; it's more about the viewing habits of younger people.

And, indirectly, I think it's why AFL clubs getting out of the poker machine business is an unlikely option. Clubs are going to have to retain their current major revenue sources if TV viewership drops, especially as reduced TV popularity will presumably also lead to lower prices paid for sponsorship. 

I'm going to stay on the following side of the ledger - where there is a will there is a way. 

Posted
32 minutes ago, DaveyDee said:

I'm going to stay on the following side of the ledger - where there is a will there is a way. 

...which I'm sure was the thought process of the old Fitzroy Football Club administration. Sometimes, though, the will becomes an instruction as to how to dispose of the remaining assets of the deceased.

  • Like 1
Posted
2 hours ago, Dr. Gonzo said:

A large part of the NFL ratings slump would be due to poor Thursday night matches every week and a lot of people opting to watch ESPN's Redzone channel on Sundays (which covers every game, up to 9 games at a time) rather than watch one channel covering one game. It's also due to the quality of the league being down overall a couple of good teams a couple of poor teams and about 25-28 teams in the middle. Combine this with a lot of people opting for streaming options of games and I think it's more about changing viewing habits rather than eyes off the product completely.

Good points and another way of putting that Dr G is that NFL has reached saturation point such that growing the media revenue pie in these days of media diversity is a challenge.

In 5 years time or whenever the AFL rights are renewed who would be surprised if the internet rights (assuming they are unrestricted) are worth as much as the FTA/pay TV rights. In fact that will be where the battle is... ie between the pay TV dinosaurs and the emerging internet streaming behemoths

  • Like 2
Posted
On 11/23/2017 at 8:58 AM, ignition. said:

I would buy merchandise if it was unique to the MFC (not the same rubbish every other club has with their brand and colours).

I totally agree, i would love some Golf gear done by the MFC, polo shirts, hats/visors, shorts.  Nothing over the top just a small logo.  I would be many....

  • Like 1
Posted
4 hours ago, BrisbaneDemon said:

I totally agree, i would love some Golf gear done by the MFC, polo shirts, hats/visors, shorts.  Nothing over the top just a small logo.  I would be many....

ahhh - golf the other great American game ( although it was invented elsewhere ) - great idea thanks for the contribution. At this rate looks like opening a sports apparel business has a small edge, all be it in a very small sample size.  

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