This is just random musings but I swear I've been noticing the clubs social media accounts being far more active and dare I say it more creative (or at least more relevant in the current climate). We had the CJ video doing the rounds, "Man of Steele", Checkers, and I just noticed a Max Gawn post referencing the Simpsons.

One of my biggest criticisms of the club in recent years is our online presence has been absolutely shocking in creativity and fan engagement. I'm really hoping that the recent activity suggests they've addressed that and will be looking to be more than just a token account.

Pretty sure there has been a change of social media person. New person started not long ago.

I’m seeing a lot more in recent weeks I feel which is good. There’s an opening in the market also for a Dees fan with social media savvy (and a good sense of humour) to do a Dan Gorringe type page too. Other clubs also have these kinds of pages that do really well.

If you want to catch the eye of those youngins’ this is a way to do it. Any budding social media influencers out there Dees fans? Infiltrate their precious little minds with pro-demons propaganda in the algo, haha. Make a little bit of money from it too if it blows up.

Last one reached retirement age so needed to replace

Given the demographic of our supporter base, I don’t think there’d be too many people concerned with our social media presence (rightly or wrongly)

The Kozzy post today was nice 🥰

2 hours ago, Pates said:

This is just random musings but I swear I've been noticing the clubs social media accounts being far more active and dare I say it more creative (or at least more relevant in the current climate). We had the CJ video doing the rounds, "Man of Steele", Checkers, and I just noticed a Max Gawn post referencing the Simpsons.

One of my biggest criticisms of the club in recent years is our online presence has been absolutely shocking in creativity and fan engagement. I'm really hoping that the recent activity suggests they've addressed that and will be looking to be more than just a token account.

I noticed the same thing - seems to have got a bit sharper in the last couple of weeks. Website and socials have been pretty average really since Gibbo left.

1 hour ago, DeelightfulPlay said:

The Kozzy post today was nice 🥰

Can you post it here, DP?

1 hour ago, Demon Disciple said:

Given the demographic of our supporter base, I don’t think there’d be too many people concerned with our social media presence (rightly or wrongly)

Are you confusing the Club's base with the 'Land base (my previous post gives me away...)

4 minutes ago, Timothy Reddan-A'Blew said:

Are you confusing the Club's base with the 'Land base (my previous post gives me away...)

I meant the general MFC supporter base, not the fanatics of this forums

19 minutes ago, Timothy Reddan-A'Blew said:

Can you post it here, DP?

Sorry Tim - I don't actually have social media (aside from Demonland). My mum is visiting me in Sydney and she showed me the Insta post 😅😂

There were 6 or so pictures of Kozzy from previous seasons, but they were turned into short gifs where the background kind of moved subtly while Kozzy remained still.

Website and socials have been pretty average really since Gibbo left.

1 hour ago, 3183 Dee said:

Website and socials have been pretty average really since Gibbo left.

Yeah, with you on this one - BRING BACK GIBBO, he was the GOAT!

Seriously, I thought he was a bit of a weird cat, but actually respected that he did a decent job of bridging old worldly conservative nature of the MFC, while also playing to a younger audience in his own natural authentic way.

Edited Tuesday at 12:342 days by Rodney (Balls) Grinter

4 hours ago, BoBo said:

I’m seeing a lot more in recent weeks I feel which is good. There’s an opening in the market also for a Dees fan with social media savvy (and a good sense of humour) to do a Dan Gorringe type page too. Other clubs also have these kinds of pages that do really well.

If you want to catch the eye of those youngins’ this is a way to do it. Any budding social media influencers out there Dees fans? Infiltrate their precious little minds with pro-demons propaganda in the algo, haha. Make a little bit of money from it too if it blows up.

Gus and Gawny went close

4 hours ago, BoBo said:

I’m seeing a lot more in recent weeks I feel which is good. There’s an opening in the market also for a Dees fan with social media savvy (and a good sense of humour) to do a Dan Gorringe type page too. Other clubs also have these kinds of pages that do really well.

If you want to catch the eye of those youngins’ this is a way to do it. Any budding social media influencers out there Dees fans? Infiltrate their precious little minds with pro-demons propaganda in the algo, haha. Make a little bit of money from it too if it blows up.

Max is our closest equivalent of Dan Gorringe and I think the time is right to give him some more air time in promoting the club again.  His Gus and Gawn podcast was always great entertainment and ended for obvious reasons, but I think a remake is there for the taking.  Should pair him up with Chin, Jake Lever or someone else in the team with a bot of personality and entertainment value.

Edited Tuesday at 12:452 days by Rodney (Balls) Grinter

Is it a different person running the women's team media?

Seems to be a heap more fun than the blokes has been for the last year or two.

Loved the “King” work recently

all hail the King !!! 🤣🤣🤣

1 hour ago, Brownie said:

Is it a different person running the women's team media?

Seems to be a heap more fun than the blokes has been for the last year or two.

I rang the Club recently to speak to the media folks (can't remember the reason but it was a constructive one) and reported on here. I couldn't get past the membership officer but she told me the media group were 'a team' and different individuals were responsible for different projects at different times. So I don't think there's an AFL/AFLW division?

p.s. Is Robbo still on the books? He seems to have disappeared on game day at Casey, after a very fan boy performance at the helicopter game!

10 hours ago, DeelightfulPlay said:

Sorry Tim - I don't actually have social media (aside from Demonland).

Excellent mental health/sanity decision right here, haha

9 hours ago, Rodney (Balls) Grinter said:

Max is our closest equivalent of Dan Gorringe and I think the time is right to give him some more air time in promoting the club again.  His Gus and Gawn podcast was always great entertainment and ended for obvious reasons, but I think a remake is there for the taking.  Should pair him up with Chin, Jake Lever or someone else in the team with a bot of personality and entertainment value.

I think Gus would actually be perfect (and Max once he retires) to lean into making shorts that are a bit of a [censored] take or memeing on other teams and at times ourselves. Gus is widely liked and seems to have a cheeky sense of humour so that could work.

Outrage gets clicks, that’s just how the algorithm works (and why the world is hell, haha). So if you can walk the line between taking the [censored] but not being overly vitriolic about it, you can draw in a lot of non-Dees supporters. Gorringe has actually hit that sweet spot because he pots everyone (including Carlton and the AFL) but also praises other teams too at times. A lot of people say he’s a [censored], but that misses the point. He’s a [censored] that gets a lot of engagement which is all that really matters in internet world.

This exercise isn’t about promoting Dees upfront, it’s about getting people to click on a person associated with the Dees that flies the flag, making AFL content, mostly to non-Dees fans. Get people to like a Melbourne supporting person.

I’m a musician and coming back from a few years hiatus, that landscape has changed. It’s entirely social media now. You don’t exist unless you have a strong social media presence. So in saying that, we basically don’t exist compared to a lot of other clubs.

Only my opinion though, I’m deffo not an expert.

48 minutes ago, BoBo said:

Excellent mental health/sanity decision right here, haha

Hahaha until trade week!!

I love that Demonland doesn't have an algorithm (to pick up a comment from your next post, Bobo). People sort of behave themselves, the mods are pretty even handed/responsive, and there's a wide cross section of views... Also you get to understand the background/perspective of a poster over time and so can assess their posts in context. Reminds me of the internet when I was younger (...I even ran my own forum back then!)

2 hours ago, BoBo said:

I think Gus would actually be perfect (and Max once he retires) to lean into making shorts that are a bit of a [censored] take or memeing on other teams and at times ourselves. Gus is widely liked and seems to have a cheeky sense of humour so that could work.

Outrage gets clicks, that’s just how the algorithm works (and why the world is hell, haha). So if you can walk the line between taking the [censored] but not being overly vitriolic about it, you can draw in a lot of non-Dees supporters. Gorringe has actually hit that sweet spot because he pots everyone (including Carlton and the AFL) but also praises other teams too at times. A lot of people say he’s a [censored], but that misses the point. He’s a [censored] that gets a lot of engagement which is all that really matters in internet world.

This exercise isn’t about promoting Dees upfront, it’s about getting people to click on a person associated with the Dees that flies the flag, making AFL content, mostly to non-Dees fans. Get people to like a Melbourne supporting person.

I’m a musician and coming back from a few years hiatus, that landscape has changed. It’s entirely social media now. You don’t exist unless you have a strong social media presence. So in saying that, we basically don’t exist compared to a lot of other clubs.

Only my opinion though, I’m deffo not an expert.

Yeah, I like the approach that Dan Gorringe takes. He's great all round entertainment value IMHO.

On the topic of social media, while I agree that we want something a bit edgy and entertaining, I think there are lines that a club social media account shouldn't cross.

In the recent trade period, I noticed the GWS site practically trolling us with photos of Jessie and Bedford essentially welcoming Trac and Clarry right at the start of the trade period before any deals were done.

I generally like GWS post $cully era, but these posts really got up my nose and feel they were utterly unprofessional for the club's official site to be promoting.

3 hours ago, Timothy Reddan-A'Blew said:

I rang the Club recently to speak to the media folks (can't remember the reason but it was a constructive one) and reported on here. I couldn't get past the membership officer but she told me the media group were 'a team' and different individuals were responsible for different projects at different times. So I don't think there's an AFL/AFLW division?

p.s. Is Robbo still on the books? He seems to have disappeared on game day at Casey, after a very fan boy performance at the helicopter game!

One can only hope Robbo has decided to retire

Dam Gorringe is cringe AF.

10 hours ago, Ethan Tremblay said:

Dam Gorringe is cringe AF.

Showing your age a bit there old chap 😜

Cringe is cool.

Edited yesterday at 12:281 day by Rodney (Balls) Grinter