Last Sunday's devastating loss delivers us an opportunity, as does any bad event.

I've supported the Dees since the early 90's when my 6 year old son helped fly the huge cheer squad flags at a time when the squad comprising two men and a dog (today's cheer squad is brilliant!) My family has hosted draftees and a current player is godfather to one of my grandkids. But I've also had decades in executive roles in Australia, USA, Japan, China and now the UK (currently back in Melbourne during the European holiday period).

@binman's post this morning in the training session thread cut through the noise: We members ARE the club and we have power we are not using. The 57,000 of us MFC members feels like Dr Seus's "Horton Hears a Who!" Like Who-ville citizens, we members struggle to be heard.

Here's what I propose

Demonland becomes the voice. Not another venting forum, but a structured process to deliver member expectations to incoming President Steven Smith and CEO Paul Guerra by August 31st. As Smith and Guarra don't start until September, Demonalnd feedback can inform their onboarding process.

Critical areas for member agreement

First, Demonland agree on the critical areas to be addressed, for example:

• Communications strategy with members

• Transparency standards and accountability

• Complete governance review - obviously including the footy department

• Securing MFC's permanent member home

• Our message to AFL leadership (umpiring professionalism)

The Process

Constructive discussion only - enforced by moderators. I have deep empathy for member pain. Let's channel member frustration into positive action through Demonland as a unified voice.

Upon agreement on critical areas to address, then these topics become a separate Demonland thread. When broad agreement is reached on each thread, we then insert it into the official communication we send.

Andy has veto and edit powers, informed by Binman and George.

We do all this with respect to the Board and CEO.

A final point is that the word "ruthless" has been used of late. In my mind, the only time we have been ruthless was when Peter Jackson rebuilt the club.

And that ruthlessness delivered us the 2021 flag.

Since, members have spent the last 2 years as passive observers of governance failures with significant infighting at Board and CEO, resulting in Goodwin riding a two-legged horse.

Current circumstances hands us a blank slate and leaders who need to listen.

Can we channel our anger into constructive feedback the oldest AFL club deserves?

What do you think?

1 hour ago, Dee in a Kilt said:

Last Sunday's devastating loss delivers us an opportunity, as does any bad event.

I've supported the Dees since the early 90's when my 6 year old son helped fly the huge cheer squad flags at a time when the squad comprising two men and a dog (today's cheer squad is brilliant!) My family has hosted draftees and a current player is godfather to one of my grandkids. But I've also had decades in executive roles in Australia, USA, Japan, China and now the UK (currently back in Melbourne during the European holiday period).

@binman's post this morning in the training session thread cut through the noise: We members ARE the club and we have power we are not using. The 57,000 of us MFC members feels like Dr Seus's "Horton Hears a Who!" Like Who-ville citizens, we members struggle to be heard.

Here's what I propose

Demonland becomes the voice. Not another venting forum, but a structured process to deliver member expectations to incoming President Steven Smith and CEO Paul Guerra by August 31st. As Smith and Guarra don't start until September, Demonalnd feedback can inform their onboarding process.

Critical areas for member agreement

First, Demonland agree on the critical areas to be addressed, for example:

• Communications strategy with members

• Transparency standards and accountability

• Complete governance review - obviously including the footy department

• Securing MFC's permanent member home

• Our message to AFL leadership (umpiring professionalism)

The Process

Constructive discussion only - enforced by moderators. I have deep empathy for member pain. Let's channel member frustration into positive action through Demonland as a unified voice.

Upon agreement on critical areas to address, then these topics become a separate Demonland thread. When broad agreement is reached on each thread, we then insert it into the official communication we send.

Andy has veto and edit powers, informed by Binman and George.

We do all this with respect to the Board and CEO.

A final point is that the word "ruthless" has been used of late. In my mind, the only time we have been ruthless was when Peter Jackson rebuilt the club.

And that ruthlessness delivered us the 2021 flag.

Since, members have spent the last 2 years as passive observers of governance failures with significant infighting at Board and CEO, resulting in Goodwin riding a two-legged horse.

Current circumstances hands us a blank slate and leaders who need to listen.

Can we channel our anger into constructive feedback the oldest AFL club deserves?

What do you think?

I prefer having a whinge.

1 hour ago, Dee in a Kilt said:

Last Sunday's devastating loss delivers us an opportunity, as does any bad event.

I've supported the Dees since the early 90's when my 6 year old son helped fly the huge cheer squad flags at a time when the squad comprising two men and a dog (today's cheer squad is brilliant!) My family has hosted draftees and a current player is godfather to one of my grandkids. But I've also had decades in executive roles in Australia, USA, Japan, China and now the UK (currently back in Melbourne during the European holiday period).

@binman's post this morning in the training session thread cut through the noise: We members ARE the club and we have power we are not using. The 57,000 of us MFC members feels like Dr Seus's "Horton Hears a Who!" Like Who-ville citizens, we members struggle to be heard.

Here's what I propose

Demonland becomes the voice. Not another venting forum, but a structured process to deliver member expectations to incoming President Steven Smith and CEO Paul Guerra by August 31st. As Smith and Guarra don't start until September, Demonalnd feedback can inform their onboarding process.

Critical areas for member agreement

First, Demonland agree on the critical areas to be addressed, for example:

• Communications strategy with members

• Transparency standards and accountability

• Complete governance review - obviously including the footy department

• Securing MFC's permanent member home

• Our message to AFL leadership (umpiring professionalism)

The Process

Constructive discussion only - enforced by moderators. I have deep empathy for member pain. Let's channel member frustration into positive action through Demonland as a unified voice.

Upon agreement on critical areas to address, then these topics become a separate Demonland thread. When broad agreement is reached on each thread, we then insert it into the official communication we send.

Andy has veto and edit powers, informed by Binman and George.

We do all this with respect to the Board and CEO.

A final point is that the word "ruthless" has been used of late. In my mind, the only time we have been ruthless was when Peter Jackson rebuilt the club.

And that ruthlessness delivered us the 2021 flag.

Since, members have spent the last 2 years as passive observers of governance failures with significant infighting at Board and CEO, resulting in Goodwin riding a two-legged horse.

Current circumstances hands us a blank slate and leaders who need to listen.

Can we channel our anger into constructive feedback the oldest AFL club deserves?

What do you think?

I love your sentiments, but the MFC Board have ignored the supporters and members for years, why would they agree to listen now?

Nup I’m still to angry

Fingers crossed But like fanmail it would very easy for such a letter to not get proper consideration.

If Goody's tenure is still intact after that disgraceful record than I'm not sure any change is possible.

And this is as constructive as it gets.

Surely it starts with a new coach.

Then we sort out our list.

Then our style of footy.

We establish a decent ground for training and more social opportunities for.members.

More games outside of the constant Sundays.

More pushback to the AFL.

Less games at Kardinia.

No more NT games where nobody supports us anyway.

No more tolerance of umpiring like the pies games.

Fighting back on inconsistent bans on players.

Sacking everyone remotely involved in our goal kicking coaching.

More drive and incentives to lure more members.

As the club named after the city we should be first choice for new supporters coming to the city and or sport.

More family friendly environments at the ground.

I'm sick of abusive and dodgy cwood supporters intimidating people.

One should find footy a safe place to be. Alas , . this is drifting of course but it's still relevant.

Finally, letters like the one posted here from Brad Green should be questioned.

It wasn't a genuine letter expressing concern about performance.

It appeared to be a veiled reprimand and warning about inappropriate comments towards the Coach.

And while of course no threats are appropriate, they are a totally separate issue.

By all means call them out but not in the same letter about the clubs super poor efforts.

Thank you Mr Green for chastising the psycho making threats but where's the letter solely about the worst game of footy for decades?

Until that comes, I doubt the club is really bothered.

And that's been an issue for a while now.

No wonder it's been so long between flags.

If you want constructive criticism....you've come to wrong club brother.

Its been given for three years and ignored.

No ....now is the time to vote with our wallets before we are staring down another fifty years death of success.

As a member of 40 years I have seen it all until last week. What happened in that last quarter was nothing short of complete capitulation by the players on the field. The coaching has been talked to death and frankly I don't care who coaches our club, it is players mindset in that last quarter the likes I have never seen from experienced players. The club itself has never really addressed communications with members other than the odd meeting or three. Coterie groups run the place and are treated on a different level to everybody else. Let's see what Smith and Guerra do...I just want us to be off the laughing stock list and become really relevant for the right reasons.

6 hours ago, Dee in a Kilt said:

Last Sunday's devastating loss delivers us an opportunity, as does any bad event.

I've supported the Dees since the early 90's when my 6 year old son helped fly the huge cheer squad flags at a time when the squad comprising two men and a dog (today's cheer squad is brilliant!) My family has hosted draftees and a current player is godfather to one of my grandkids. But I've also had decades in executive roles in Australia, USA, Japan, China and now the UK (currently back in Melbourne during the European holiday period).

@binman's post this morning in the training session thread cut through the noise: We members ARE the club and we have power we are not using. The 57,000 of us MFC members feels like Dr Seus's "Horton Hears a Who!" Like Who-ville citizens, we members struggle to be heard.

Here's what I propose

Demonland becomes the voice. Not another venting forum, but a structured process to deliver member expectations to incoming President Steven Smith and CEO Paul Guerra by August 31st. As Smith and Guarra don't start until September, Demonalnd feedback can inform their onboarding process.

Critical areas for member agreement

First, Demonland agree on the critical areas to be addressed, for example:

• Communications strategy with members

• Transparency standards and accountability

• Complete governance review - obviously including the footy department

• Securing MFC's permanent member home

• Our message to AFL leadership (umpiring professionalism)

The Process

Constructive discussion only - enforced by moderators. I have deep empathy for member pain. Let's channel member frustration into positive action through Demonland as a unified voice.

Upon agreement on critical areas to address, then these topics become a separate Demonland thread. When broad agreement is reached on each thread, we then insert it into the official communication we send.

Andy has veto and edit powers, informed by Binman and George.

We do all this with respect to the Board and CEO.

A final point is that the word "ruthless" has been used of late. In my mind, the only time we have been ruthless was when Peter Jackson rebuilt the club.

And that ruthlessness delivered us the 2021 flag.

Since, members have spent the last 2 years as passive observers of governance failures with significant infighting at Board and CEO, resulting in Goodwin riding a two-legged horse.

Current circumstances hands us a blank slate and leaders who need to listen.

Can we channel our anger into constructive feedback the oldest AFL club deserves?

What do you think?

Okay so what is the "action"? What are you asking of people? To be more "constructive"? Genuine question.

It would take communication to the board that there a significant number of active voters who would act accordingly to get our wishes…

Lol.

"I'm an executive and made a list therefore my anger is called action."

5 hours ago, Previously known as LITD. said:

If Goody's tenure is still intact after that disgraceful record than I'm not sure any change is possible.

And this is as constructive as it gets.

Surely it starts with a new coach.

Then we sort out our list.

Then our style of footy.

We establish a decent ground for training and more social opportunities for.members.

More games outside of the constant Sundays.

More pushback to the AFL.

Less games at Kardinia.

No more NT games where nobody supports us anyway.

No more tolerance of umpiring like the pies games.

Fighting back on inconsistent bans on players.

Sacking everyone remotely involved in our goal kicking coaching.

More drive and incentives to lure more members.

As the club named after the city we should be first choice for new supporters coming to the city and or sport.

More family friendly environments at the ground.

I'm sick of abusive and dodgy cwood supporters intimidating people.

One should find footy a safe place to be. Alas , . this is drifting of course but it's still relevant.

Finally, letters like the one posted here from Brad Green should be questioned.

It wasn't a genuine letter expressing concern about performance.

It appeared to be a veiled reprimand and warning about inappropriate comments towards the Coach.

And while of course no threats are appropriate, they are a totally separate issue.

By all means call them out but not in the same letter about the clubs super poor efforts.

Thank you Mr Green for chastising the psycho making threats but where's the letter solely about the worst game of footy for decades?

Until that comes, I doubt the club is really bothered.

And that's been an issue for a while now.

No wonder it's been so long between flags.

If you want constructive criticism....you've come to wrong club brother.

Its been given for three years and ignored.

No ....now is the time to vote with our wallets before we are staring down another fifty years death of success.

Brilliantly said.

26 minutes ago, BKKBooga said:

As a member of 40 years I have seen it all until last week. What happened in that last quarter was nothing short of complete capitulation by the players on the field. The coaching has been talked to death and frankly I don't care who coaches our club, it is players mindset in that last quarter the likes I have never seen from experienced players. The club itself has never really addressed communications with members other than the odd meeting or three. Coterie groups run the place and are treated on a different level to everybody else. Let's see what Smith and Guerra do...I just want us to be off the laughing stock list and become really relevant for the right reasons.

I wonder if the last quarter has really sunk in to our supporters. Particularly to the younger ones. To put in perspective Ive watched games since 67, decades of lean years with even leaner talent. Some barely Modern VFL standard and yet that is our worst last quarter effort ive seen. Wow.

I'm a supporter. It's not my responsibility to run the club. It's not even my responsibility to financially support the club. They play well, I buy in. That's where the relationship ends.

6 minutes ago, Chook said:

I'm a supporter. It's not my responsibility to run the club. It's not even my responsibility to financially support the club. They play well, I buy in. That's where the relationship ends.

'They play well I buy in'.

The corrally is they play poorly you don't buy in.

Sounds more like the classic fair weather theatre going fan than supporter to me.

Edited July 30Jul 30 by binman

9 hours ago, Dee in a Kilt said:

Last Sunday's devastating loss delivers us an opportunity, as does any bad event.

I've supported the Dees since the early 90's when my 6 year old son helped fly the huge cheer squad flags at a time when the squad comprising two men and a dog (today's cheer squad is brilliant!) My family has hosted draftees and a current player is godfather to one of my grandkids. But I've also had decades in executive roles in Australia, USA, Japan, China and now the UK (currently back in Melbourne during the European holiday period).

@binman's post this morning in the training session thread cut through the noise: We members ARE the club and we have power we are not using. The 57,000 of us MFC members feels like Dr Seus's "Horton Hears a Who!" Like Who-ville citizens, we members struggle to be heard.

Here's what I propose

Demonland becomes the voice. Not another venting forum, but a structured process to deliver member expectations to incoming President Steven Smith and CEO Paul Guerra by August 31st. As Smith and Guarra don't start until September, Demonalnd feedback can inform their onboarding process.

Critical areas for member agreement

First, Demonland agree on the critical areas to be addressed, for example:

• Communications strategy with members

• Transparency standards and accountability

• Complete governance review - obviously including the footy department

• Securing MFC's permanent member home

• Our message to AFL leadership (umpiring professionalism)

The Process

Constructive discussion only - enforced by moderators. I have deep empathy for member pain. Let's channel member frustration into positive action through Demonland as a unified voice.

Upon agreement on critical areas to address, then these topics become a separate Demonland thread. When broad agreement is reached on each thread, we then insert it into the official communication we send.

Andy has veto and edit powers, informed by Binman and George.

We do all this with respect to the Board and CEO.

A final point is that the word "ruthless" has been used of late. In my mind, the only time we have been ruthless was when Peter Jackson rebuilt the club.

And that ruthlessness delivered us the 2021 flag.

Since, members have spent the last 2 years as passive observers of governance failures with significant infighting at Board and CEO, resulting in Goodwin riding a two-legged horse.

Current circumstances hands us a blank slate and leaders who need to listen.

Can we channel our anger into constructive feedback the oldest AFL club deserves?

What do you think?

Well put and timely.

When i saw the title I asked myself what would I like from the MFC?

My immediate answer is active and engaged transparency (with embargos on inter-club competetive issues of footy) and communications by the club about the thoughts, theories, plans and ambitions of the MFC leaders (Board, Football Department, and Team) and their evaluation of our current state and how WE can fix it.

So I was happy when I saw both "transparency" and "communication" in Dks agenda.

Constructive, intelligent discussion of a problem and its immediate resolution... what could go wrong?

😉

Go Dees.

Edited July 30Jul 30 by PaulRB

9 hours ago, Dee in a Kilt said:

Last Sunday's devastating loss delivers us an opportunity, as does any bad event.

I've supported the Dees since the early 90's when my 6 year old son helped fly the huge cheer squad flags at a time when the squad comprising two men and a dog (today's cheer squad is brilliant!) My family has hosted draftees and a current player is godfather to one of my grandkids. But I've also had decades in executive roles in Australia, USA, Japan, China and now the UK (currently back in Melbourne during the European holiday period).

@binman's post this morning in the training session thread cut through the noise: We members ARE the club and we have power we are not using. The 57,000 of us MFC members feels like Dr Seus's "Horton Hears a Who!" Like Who-ville citizens, we members struggle to be heard.

Here's what I propose

Demonland becomes the voice. Not another venting forum, but a structured process to deliver member expectations to incoming President Steven Smith and CEO Paul Guerra by August 31st. As Smith and Guarra don't start until September, Demonalnd feedback can inform their onboarding process.

Critical areas for member agreement

First, Demonland agree on the critical areas to be addressed, for example:

• Communications strategy with members

• Transparency standards and accountability

• Complete governance review - obviously including the footy department

• Securing MFC's permanent member home

• Our message to AFL leadership (umpiring professionalism)

The Process

Constructive discussion only - enforced by moderators. I have deep empathy for member pain. Let's channel member frustration into positive action through Demonland as a unified voice.

Upon agreement on critical areas to address, then these topics become a separate Demonland thread. When broad agreement is reached on each thread, we then insert it into the official communication we send.

Andy has veto and edit powers, informed by Binman and George.

We do all this with respect to the Board and CEO.

A final point is that the word "ruthless" has been used of late. In my mind, the only time we have been ruthless was when Peter Jackson rebuilt the club.

And that ruthlessness delivered us the 2021 flag.

Since, members have spent the last 2 years as passive observers of governance failures with significant infighting at Board and CEO, resulting in Goodwin riding a two-legged horse.

Current circumstances hands us a blank slate and leaders who need to listen.

Can we channel our anger into constructive feedback the oldest AFL club deserves?

What do you think?

I think a stripped down version is feasible, one that doesn't involve moderation per se (just a commitment for posters contributing to a thread to focus on constructive criticism and positive ideas not raging at the club).

The reason I say that is consensus would be all but impossible given the disperate views and the risk would be it wouldn't actually be representative.

And the moderation would simply be too time consuming amd complex

I'm thinking something less focused on creating a platform so to speak, more on a space to contribute ideas on specific topics/areas that the club could tap into.

In that sense there is an opportunity for the club to get free of charge the sort of direct feedback and input from consumers big organisations spend huge sums on in the form of focus groups, research, surveys etc etc.

Would the MFC be interested in such feedback (and I don't mean the sort they have been copping)?

They would be absolutely crazy not to.

If done well the info they would get back woyld be miles better than the joke member surveys they do every year that likely cost a 150k or more.

Business doesn't seek input from consumers for [censored] and giggles. The drive for such processes is usually profit, to sell more products, the bottom line.

No different for AFL clubs that increasingly rely on membership sales to survive, let alone thrive.

It would be plain stupid to ignore FREE well considered feedback, input and ideas from passionate supporters of the club, the majority of whom are paid up members - in business speak the key stakeholders.

The trick might be to have some communication with the club to let them know the feedback exists and what its intended purpose is.

I suggest we start with one topic area, see if we can self moderate, see if we do in fact come up with some agreed good ideas and consensus and go from there.

Because it's a hobby horse of mine, is an area where there is actually pretty good consensus already (ie that it's poor) and is not that loaded, I reckon we could start with a thread on how the club could improve communication (all aspects - ie engagement, social media, crisis management, injury reporting, website, content etc etc)

When I'm at a computer tommorow I'll happy to start a thread to get the ball rolling if there is support for it.

There has been issues within the playing list since 22 with the May restaurant incident, followed by the Oliver, Smith which questioned the culture and the fall out with Trac as he bluntly said driving for higher standards, why did Hunter retire on 199 games & which player does that, connect the dots…. I believe there are fractures which has lead to selfish rather than selfless! Is culture setting allowing a player who missed preseason Oliver and still played senior footy vs others who busted their butts then miss out. These decision all lay under the footy dept/coaching

This all sounds very wonderful. Somehow images of Frasier and Niles leaping into action sprung to mind. A handful of annoyed intelligencia writing strongly worded reprimands advocating reciprocal wet lettuce slapping whilst pouring a red and cutting cheese.

Don't get me wrong , telling the club what's wrong is action. But as it has been for a long time its largely ignored. You'd think someone would be instigating change at the club just on noticing a non arguable trend, or watching $$$ .. i mean members leave in droves. And yet here we are.... again.

I think @Chook has his head on ok. Seems to understand the relationship correctly as an adult and makes suitable life choices according to expectations, results and the value of his breathing hours. Many do. I also understand the rusted-on types.

The suggestion the club only listens to coterie groups .... give that man a cigar.

This mob guards its activities, influences and power very carefully and craftfully.

By all means form your action group. I wish you well. Suggest you adopt a Quixote like logo as your masthead.

Those who know know, this club hasn't had competent leadership since Jackson.

I admire the sentiments of the o.p.

You're wasting your time.

Like others I've barracked through thick and thin since 65. Sunday's debacle followed by something that read like ai slop doesn't say, 'we're a club that knows what it's doing' to me.

Simply put conversing with an admin that seems otherwise focused doesn't strike me as garnering wished for outcomes.

Im intrigued to how the present will play out.

The silence is interesting.

Good luck all. Happy trails and snappy emails !!

Edited July 30Jul 30 by beelzebub

1 hour ago, Dee in a Kilt said:

Last Sunday's devastating loss delivers us an opportunity, as does any bad event.

I've supported the Dees since the early 90's when my 6 year old son helped fly the huge cheer squad flags at a time when the squad comprising two men and a dog (today's cheer squad is brilliant!) My family has hosted draftees and a current player is godfather to one of my grandkids. But I've also had decades in executive roles in Australia, USA, Japan, China and now the UK (currently back in Melbourne during the European holiday period).

@binman's post this morning in the training session thread cut through the noise: We members ARE the club and we have power we are not using. The 57,000 of us MFC members feels like Dr Seus's "Horton Hears a Who!" Like Who-ville citizens, we members struggle to be heard.

Here's what I propose

Demonland becomes the voice. Not another venting forum, but a structured process to deliver member expectations to incoming President Steven Smith and CEO Paul Guerra by August 31st. As Smith and Guarra don't start until September, Demonalnd feedback can inform their onboarding process.

Critical areas for member agreement

First, Demonland agree on the critical areas to be addressed, for example:

• Communications strategy with members

• Transparency standards and accountability

• Complete governance review - obviously including the footy department

• Securing MFC's permanent member home

• Our message to AFL leadership (umpiring professionalism)

The Process

Constructive discussion only - enforced by moderators. I have deep empathy for member pain. Let's channel member frustration into positive action through Demonland as a unified voice.

Upon agreement on critical areas to address, then these topics become a separate Demonland thread. When broad agreement is reached on each thread, we then insert it into the official communication we send.

Andy has veto and edit powers, informed by Binman and George.

We do all this with respect to the Board and CEO.

A final point is that the word "ruthless" has been used of late. In my mind, the only time we have been ruthless was when Peter Jackson rebuilt the club.

And that ruthlessness delivered us the 2021 flag.

Since, members have spent the last 2 years as passive observers of governance failures with significant infighting at Board and CEO, resulting in Goodwin riding a two-legged horse.

Current circumstances hands us a blank slate and leaders who need to listen.

Can we channel our anger into constructive feedback the oldest AFL club deserves?

What do you think?

Thanks for trying to be constructive Kiltman

i'm as grumpy as hell all week so not really in the headspace for it.

We need the best people on the board and heading up the football department. Get the right people on the team and everything else will sort itself out.

i'm pretty low maintenance as a member. i don't care for marketing or comms or engagement. i just want a competent football team on the field that play with heart and courage.

i don't demand flags. they are very difficult to win. I just want the kids to want to come to along to games with me and not be embarrassed.

i think steven smith has the right credentials as president.

I really hope Paul Guerra can be a success. He has a massive job ahead of him. Peter Jackson is the benchmark, the only competent CEO we have had in decades.

First task it to purge the footy dept, top to bottom

Bring in the best up and comer as senior coach. bring in an experienced senior assistant (my preference is John Longmire) to mentor him. find the best assistant coaches.

We can't influence any of the above.

it in the hands of Steven Smith and Paul Guerra now. I hope they are up to the task. And i wish them the best of luck

I suggest you get yourself on the board @Dee in a Kilt .

Interesting read.

Almost reads as if the board drafted it for Gleeson.

https://www.theage.com.au/sport/afl/1m-payout-won-t-stop-demons-making-tough-call-on-goodwin-if-necessary-20250729-p5min1.html

18 hours ago, Dee in a Kilt said:

When broad agreement is reached on each thread

You don’t come on here much, do you kilt?

18 minutes ago, binman said:

Interesting read.

Almost reads as if the board drafted it for Gleeson.

https://www.theage.com.au/sport/afl/1m-payout-won-t-stop-demons-making-tough-call-on-goodwin-if-necessary-20250729-p5min1.html

Measured and firm. In my view it is proactive before we reach a point of no return. Perhaps it has 12 months late, a more ruthless club may have acted sooner. But we are really on the brink here. I can't see Goodwin coaching next year.

The comment about the bleeding of members and sponsors was also very concerning. We are down, what, 10k members on last year? I wonder how sponsors feel when they signed up post flag and multiple top 4 finishes, top players wanting to leave, embarrassing losses, huge drop in members... You'd be hard pressed to find a more potent correlation between on and off field performance, especially in such a short space of time.

Only Melbourne lol

11 hours ago, 48 Year Now said:

I wonder if the last quarter has really sunk in to our supporters. Particularly to the younger ones. To put in perspective Ive watched games since 67, decades of lean years with even leaner talent. Some barely Modern VFL standard and yet that is our worst last quarter effort ive seen. Wow.

It sunk in to me, I was wrapped! My rationale being, surely after that performance the coach will be replaced! This SURELY MUST HAPPEN for the club to move forward and wait with interest what will unfold in the next 4 games. Im expecting 6 changes this week but there will probably be close to zero!

Edited July 30Jul 30 by picket fence

I will read all this again. ( with glasses on)

If I can contribute any positive ideas I will

Any negatives I will try to be nice!