2018 Membership Thread

[Cassiew 1,903]

Quote

Keep up the good work Cassie !! And I'll bet you're not even Irish. Most demonlanders drink to forget. For me it's worked. I've forgotten why I started drinking but I'm damn sure there was a good reason

 Born and bred Aussie, although Irish, German, Dutch heritage. Hell I drink wheither we win, lose draw, etc. excuse spelling errors, this is a p- -sed post.

Edited March 17, 2018 by Cassiew

[Lucifers Hero 39,624]

37 minutes ago, La Dee-vina Comedia said:

So, on the other side of that same coin, if we're pretty close to last year's figure, that also means we must have about 7,000 new members. And that's about 20% of the current membership. That's impressive, although the non-renewal rate is equally unimpressive. The club needs to identify better ways to hold on to members - it should be easier to keep what you've got than continually finding new people to sign up.

Some context needed. 

We are close to last years figure as at March 16.  See dc's post below.

7 hours ago, daisycutter said:

no......actually 405 up as of friday

35,485  16/3/2018

35,080   16/3/2017

Last years final tallly was approx 42,250, so there are still about 7,000 2017 members yet to renew.   If there have been 'New' members then the 2017 members yet to renew is >than 7,000.

 

TBH I'm surprised we haven't significantly exceeded last years tally and already pushing the 42,000 mark.  The club (rightly) boasted record crowds at our games last year and for some reason we haven't converted those attendees to memberships in any significant number.  On the back of last year's crowds I expected us to push close to 50,000 this year.  While there is still time for that to happen, I no longer have that hope.  I would imagine the club would be fairly disappointed with the conversion rate of attendees to members.

Edited March 17, 2018 by Lucifer's Hero

[La Dee-vina Comedia 16,695]

4 minutes ago, Lucifer's Hero said:

Some context needed. 

We are close to last years figure as at March 16.  See dc's post below.

Last years final tallly was approx 42,250, so there are still about 7,000 2017 members yet to renew.   If there have been 'New' members then the 2017 members yet to renew is >than 7,000.

 

TBH I'm surprised we haven't significantly exceeded last years tally and already pushing the 42,000 mark.  The club (rightly) boasted record crowds at our games last year and for some reason we haven't converted those attendees to memberships in any significant number.  On the back of last year's crowds I expected us to push close to 50,000 this year.  While there is still time for that to happen, I no longer have that hope.  I would imagine the club would be fairly disappointed with the conversion rate of attendees to members.

Thanks for the clarification. I misunderstood and thought that the 7,000 new members were part of the 35K. My point, though, that holding on to old members should be easier than recruiting new ones still stands. It's customer service 101.

Edited March 17, 2018 by La Dee-vina Comedia
Added last sentence

[Cassiew 1,903]

Off to enjoy St Pats night with friends. Gonna get smashed. Be back tomorrow.

[Adam The God 30,136]

28 minutes ago, Lucifer's Hero said:

Some context needed. 

We are close to last years figure as at March 16.  See dc's post below.

Last years final tallly was approx 42,250, so there are still about 7,000 2017 members yet to renew.   If there have been 'New' members then the 2017 members yet to renew is >than 7,000.

 

TBH I'm surprised we haven't significantly exceeded last years tally and already pushing the 42,000 mark.  The club (rightly) boasted record crowds at our games last year and for some reason we haven't converted those attendees to memberships in any significant number.  On the back of last year's crowds I expected us to push close to 50,000 this year.  While there is still time for that to happen, I no longer have that hope.  I would imagine the club would be fairly disappointed with the conversion rate of attendees to members.

I know this sounds a bit narrow minded but our inability to play a final last year  has no doubt kept some away.

Unfortunately, many people only wish to be associated with winners. As we win more and gain more respect, those that have stayed away will  finally return.

I've always thought our membership target for 2018 should be approximately 45,000.

Start the season well and we're a big chance to exceed that 45,000, which IMO is excellent for a club that has not played finals in over a decade.

[Lucifers Hero 39,624]

45 minutes ago, La Dee-vina Comedia said:

Thanks for the clarification. I misunderstood and thought that the 7,000 new members were part of the 35K. My point, though, that holding on to old members should be easier than recruiting new ones still stands. It's customer service 101.

Agreed.  For some reason our customer service has been a bit lacking this year.  Lots of anecdotes throughout this thread on issues re membership packs: cards, scarves etc. 

Add to that DL commentary in the last few days on our website:  lacking training times for the last month/yesterday's work out at Casey, lacking twitter advice of those, lacking advice of today's VFL practice game times - fair contingent of AFL players selected for it,  lack of Twitter feed on said practice game (People were posting from the BH site onto DL).  Not to mention the 'Get your finals tickets' fiasco last year when we didn't make the finals. 

I'm with you, if we make communications with the club, using its website etc good experiences they can only help keep the members we have.

Edited March 17, 2018 by Lucifer's Hero

[FarNorthernD 5,861]

5 hours ago, DaveyDee said:

Nah you were all just being a bunch of negative old sooks

DD do you think we would have more paid up members now if we had of played finals last year?

[DaveyDee 421]

53 minutes ago, fndee said:

DD do you think we would have more paid up members now if we had of played finals last year?

That’s a very good question- I suspect you are not going to like the answer - No- let me explain. 

With memberships you are in the business of selling hope. Most MFC understand the process  - we are grinding out solid sustainable improvement year after year. 

We talk alot about the Tigers - they are brilliant at selling hope then upgrading your financial commitment- you would be staggered what I pay for my Tigers membership - but that’s for business reasons. 

Would you buy or sell a share based on a company having one bad day - the trend is you friend. One bad day on the football field is exactly the same - makes no difference- the trend is your friend. 

Its only the irrational numpities that make desicions based on one game - Essendon and every other team in the league are living proof you sell memberships on hope. 

You just have to ignore the “negativity” coming from the MFCSS  inflicted. They are complaining experts , they will complain about the fixture, complain about the AFL, complain about the MFC - Roos addressed it but they are so stupid they did not understand what Roos was talking about. 

We have a very bright future in a very tough environment. 

Go Dees

Edited March 17, 2018 by DaveyDee

[Sir Why You Little 36,990]

3 hours ago, DaveyDee said:

That’s a very good question- I suspect you are not going to like the answer - No- let me explain. 

With memberships you are in the business of selling hope. Most MFC understand the process  - we are grinding out solid sustainable improvement year after year. 

We talk alot about the Tigers - they are brilliant at selling hope then upgrading your financial commitment- you would be staggered what I pay for my Tigers membership - but that’s for business reasons. 

Would you buy or sell a share based on a company having one bad day - the trend is you friend. One bad day on the football field is exactly the same - makes no difference- the trend is your friend. 

Its only the irrational numpities that make desicions based on one game - Essendon and every other team in the league are living proof you sell memberships on hope. 

You just have to ignore the “negativity” coming from the MFCSS  inflicted. They are complaining experts , they will complain about the fixture, complain about the AFL, complain about the MFC - Roos addressed it but they are so stupid they did not understand what Roos was talking about. 

We have a very bright future in a very tough environment. 

Go Dees

Rubbish. 

If we had made finals last season we would be at least 5,000 more members right now than we are today...

 

[Dr. Gonzo 24,198]

6 hours ago, Lucifer's Hero said:

Agreed.  For some reason our customer service has been a bit lacking this year.  Lots of anecdotes throughout this thread on issues re membership packs: cards, scarves etc. 

Add to that DL commentary in the last few days on our website:  lacking training times for the last month/yesterday's work out at Casey, lacking twitter advice of those, lacking advice of today's VFL practice game times - fair contingent of AFL players selected for it,  lack of Twitter feed on said practice game (People were posting from the BH site onto DL).  Not to mention the 'Get your finals tickets' fiasco last year when we didn't make the finals. 

I'm with you, if we make communications with the club, using its website etc good experiences they can only help keep the members we have.

I'll add another one. I rang the membership dept a week and a half ago to clarify whether I had purchased the additional "birthday club" pack for my kids so they would get a birthday card signed by their favourite. All confirmed and advised that the cards would get sent early in the week to ensure its received before my son's birthday which is tomorrow. 

Still hasnt arrived. It's not a big deal because he doesn't know about it but I thought I'd surprise him with it and it's just the fact they can't seem to get things right. I know it's a busy time of year etc and Australia Post is horrible these days but really if it was sent by Tuesday it should've come by Friday at the latest. 

I'm not gonna slam the club/membership dept as it's not that big a deal to me but it's just another example and if it happens to someone else who is not as rusted on it could be another dissatisfier that sees them decide to not renew.

[pitmaster 3,518]

9 hours ago, Sir Why You Little said:

Rubbish. 

If we had made finals last season we would be at least 5,000 more members right now than we are today...

 

no one will ever prove you wrong

[Gorgoroth 12,924]

7 hours ago, Dr. Gonzo said:

 I know it's a busy time of year etc and Australia Post is horrible these days but really if it was sent by Tuesday it should've come by Friday at the latest. 

If they sent priority then yes, if not then Tuesday will prob mean Monday - Tuesday.

[Sir Why You Little 36,990]

9 minutes ago, pitmaster said:

no one will ever prove you wrong

This club has always been 1 step forward and 2 steps back since 1965

Last year was a classic example of it

[DaveyDee 421]

42 minutes ago, pitmaster said:

no one will ever prove you wrong

You are spot on - in his mind the random number pulled out his rear end is pure negative speculation. 

Fortuntely, MFC has a loyal resilient supporter base - we prove it Year in Year out. But we have also had “the veil” to deal with - such is life. 

These days the club is a very positive environment with very positive people controlling the Levers. Long may it continue. 

Go Dees

 

[Sir Why You Little 36,990]

1 hour ago, DaveyDee said:

You are spot on - in his mind the random number pulled out his rear end is pure negative speculation. 

Fortuntely, MFC has a loyal resilient supporter base - we prove it Year in Year out. But we have also had “the veil” to deal with - such is life. 

These days the club is a very positive environment with very positive people controlling the Levers. Long may it continue. 

Go Dees

 

Negative Speculation, ??what’s negative about wanting “New” Members rather than just the rusted on resilient ones??

You are troll who just enjoys repeating yourself

A good little Tiger ? Supporter is the Dr. Who...

god only knows why he lurks in here...

Edited March 17, 2018 by Sir Why You Little

[daisycutter 29,605]

35,832

another lazy 800 in one day

 

 

[skills32 229]

I have emailed/twittered th club 4 to 5 times in the last 2 years and am still waiting for a response to my queries.

If they want to ignore me then I will ignore them. It's my money.

[Cards13 9,117]

On 17/03/2018 at 5:39 PM, La Dee-vina Comedia said:

Thanks for the clarification. I misunderstood and thought that the 7,000 new members were part of the 35K. My point, though, that holding on to old members should be easier than recruiting new ones still stands. It's customer service 101.

Apparently not,  I have some interactions with North and no matter the season (Premiership or bottom 3) they have always had a very similar turn over of members, which I did find surprising.

 

Now whether they need to be smarter in how they engage members and find the right points to know when a member might be leaving is a different story.

[Deemania since 56 6,609]

On a brighter note, as members, we just took advantage of the MFC members reserved seats for Sunday's game against Geelong at the MCG. It was astonishingly good value from the Club, in comparison to the offering that existed previously from the money-hungry Ticketek, who required, for just ordinary seats, $75 per seat for members of the MFC. 

The lowest-priced seats for MFC Members offered by Ticketek were in the order of $60 per seat, in the bleaches of the Northern Stand or behind the Richmond-end goals bleachers. Neither were acceptable. 

Suddenly, the MFC offered yesterday, Monday, 2 Members tickets for $20 @ $10 each. In addition, we were also able to collect from the MFC two Guest tickets beside our seats for $18 each. We took immediate action and purchased the package for four people in the reserved seat area for less than one reserved seat in the above Ticketek bleachers.

This is the way MFC Members should be treated - more often. In reality, it is $10 per seat and next to / near the facilities, with good viewings of the ground just on the wing at Level 1. What's is equally advantageous is that these tickets were issued electronically the same day, arriving in e-mail within minutes.

I'd encourage any Member to take advantage of this great offering to indicate to the Club that this is what Members might wish. It may even expand as time goes by - at least one could hope. 

 

 

[Lucifers Hero 39,624]

36 minutes ago, Deemania since 56 said:

Suddenly, the MFC offered yesterday, Monday, 2 Members tickets for $20 @ $10 each. In addition, we were also able to collect from the MFC two Guest tickets beside our seats for $18 each.

I'd encourage any Member to take advantage of this great offering to indicate to the Club that this is what Members might wish. It may even expand as time goes by - at least one could hope.

Hey Ds56, I'm curious to know how the club let members know of offer.  I haven't received an email nor an sms and I couldn't find offer on the website tab 'Match Day Information' - the only ticket referenceon there is via Ticketek.

Edit:  I'm not on twitter but just checked mfc twitter feed and didn't see anything.

Edited March 19, 2018 by Lucifer's Hero

[Dr. Gonzo 24,198]

9 hours ago, skills32 said:

I have emailed/twittered th club 4 to 5 times in the last 2 years and am still waiting for a response to my queries.

If they want to ignore me then I will ignore them. It's my money.

What's your query?

[Dee Zephyr 19,267]

4 minutes ago, Dr. Gonzo said:

What's your query?

Are we going to make finals soon?

[Deemania since 56 6,609]

1 hour ago, Lucifer's Hero said:

Hey Ds56, I'm curious to know how the club let members know of offer.  I haven't received an email nor an sms and I couldn't find offer on the website tab 'Match Day Information' - the only ticket referenceon there is via Ticketek.

Edit:  I'm not on twitter but just checked mfc twitter feed and didn't see anything.

Yep, sure hope I can help you.

I received the offer on e-mail (I am an interstate Armchair Member of MFC, from Adelaide).

From there, I immediately called (and got through relatively quickly) the MFC Membership area on the following number: 1300 336667 to enquire about the e-mail offer to Members - and the possibility of taking along 2 guests (non-members). They said: 'No worries...' and facilitated it all on the spot.

I paid via Debit Card over the phone. Within minutes, via MFC through Ticketek, the goodies, complete, had arrived. I pick up the guest passes to the Members' seating area ($18 each x 2) from just outside Gate 3 at the 'G from 1pm Sunday - but please note, the guests have to pay a General Entry fee of $20 approximately to get in as General Entry - and then accompany the 2 of us, Members, to the allocated seating - with entry via Gate 5, just a few hundred metres north around the Ground from Gate 3.

Hope this all helps. 'Carna Dees!

 

[Lucifers Hero 39,624]

4 hours ago, Deemania since 56 said:

Yep, sure hope I can help you.

I received the offer on e-mail (I am an interstate Armchair Member of MFC, from Adelaide).

From there, I immediately called (and got through relatively quickly) the MFC Membership area on the following number: 1300 336667 to enquire about the e-mail offer to Members - and the possibility of taking along 2 guests (non-members). They said: 'No worries...' and facilitated it all on the spot.

I paid via Debit Card over the phone. Within minutes, via MFC through Ticketek, the goodies, complete, had arrived. I pick up the guest passes to the Members' seating area ($18 each x 2) from just outside Gate 3 at the 'G from 1pm Sunday - but please note, the guests have to pay a General Entry fee of $20 approximately to get in as General Entry - and then accompany the 2 of us, Members, to the allocated seating - with entry via Gate 5, just a few hundred metres north around the Ground from Gate 3.

Hope this all helps. 'Carna Dees!

Thanks so much for all the info.

It could be an offer to only interstate members so that would explain why Victorian members didn't hear about it.

Delighted for you and your friends.  And it is good to see the club doing something special and looking after interstate fans.  We in Melbourne forget how lucky we are that we can get to so many games.

Hope the team gets over the line for you.  Go Dees!

[Deemania since 56 6,609]

9 minutes ago, Lucifer's Hero said:

Thanks so much for all the info.

It could be an offer to only interstate members so that would explain why Victorian members didn't hear about it.

Delighted for you and your friends.  And it is good to see the club doing something special and looking after interstate fans.  We in Melbourne forget how lucky we are that we can get to so many games.

Hope the team gets over the line for you.  Go Dees!

No wuz....