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MFC Rebranding for Indigenous Round

Demonland
in Melbourne Demons

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On 5/6/2022 at 12:01 PM, rpfc said:

 

When something is more meaningful than you know, because you just don’t know. And that’s ok, but just get out of the way.

Watching that put the biggest smile on my face. Club absolutely kicking goals off-field recently, and this shows what the addition of an indigenous liaison officer at each club can do.

Narrm the Dees!!!

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    47 minutes ago, Demonland said:

     

    Anyone else worried about a jumper clash? Certainly top half. I wonder what the back of Norf's is like?

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    OK I've changed my tune.

    Seeing the jumper next to the north one I like it. Doesn't look as busy as I originally thought. Maybe cos the north one is really intricately patterned... but anyway I like it

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    This is one of the best things the club has done off the field in my lifetime.

    I know it’s not exactly like-for-like but a rebrand of Demonland to Narrmland for a few weeks would be excellent.

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    The merchandise released an hour ago , selling quickly , guernseys and scarf sold out it seems

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    32 minutes ago, Clint Bizkit said:

    This is one of the best things the club has done off the field in my lifetime.

    I know it’s not exactly like-for-like but a rebrand of Demonland to Narrmland for a few weeks would be excellent.

    I thought about it but I'm not sure it's not appropriation or insensitive to indigenous people and their culture without their blessing.

    Happy just to promote and celebrate indigenous culture by promoting and supporting the indigenous community in any way I can.

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    2 minutes ago, Demonland said:

    I thought about it but I'm not sure it's not appropriation or insensitive to indigenous people and their culture without their blessing.

    Happy just to promote and celebrate indigenous culture by promoting and supporting the indigenous community in any way I can.

    Fair call.

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    8 hours ago, Lord Nev said:

     

    Feel in love with Matty Whelan first time I saw him play

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    Seems a bit on the nose, but afl.com is asking people to vote on the best Indigenous jumper. Surprised to see we were equal clubhouse leaders. I wouldn't have thought that would be the general opinion as to aesthetics. Is it the rebrand that's winning the votes? 

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    1 minute ago, Skuit said:

    Seems a bit on the nose, but afl.com is asking people to vote on the best Indigenous jumper.

    Yep.  imv, asking people to vote is in poor taste and not in line with the occasion.

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    The devil snake on the new merch is off the charts cool. I really hope the club jump on that longer term and make different versions of it as part of our indigenous brand.

    So pumped for my new devil snake scarf to arrive -  which will be in rotation with my regular scarf, and my premiers scarf. What a time to be a Demon supporters neck!

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    7 minutes ago, The heart beats true said:

    The devil snake on the new merch is off the charts cool. I really hope the club jump on that longer term and make different versions of it as part of our indigenous brand.

    So pumped for my new devil snake scarf to arrive -  which will be in rotation with my regular scarf, and my premiers scarf. What a time to be a Demon supporters neck!

    Sadly, it looks like the scarves are sold out as couldn't see any in the mfc 'shop' on line.

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    41 minutes ago, Lucifers Hero said:

    Sadly, it looks like the scarves are sold out as couldn't see any in the mfc 'shop' on line.

    Ditto. Assuming more will come. It’s a winner. 

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    6 minutes ago, Webber said:

    Ditto. Assuming more will come. It’s a winner. 

    Sure is a winner!

    I rang the Shop, they have plenty in stock for OTC sales. 

    More stock will be made for on-line purchase but they weren't too sure when.

    Will try and find out more when I go to the Shop tomorrow.

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    1 hour ago, The heart beats true said:

    The devil snake on the new merch is off the charts cool. I really hope the club jump on that longer term and make different versions of it as part of our indigenous brand.

    So pumped for my new devil snake scarf to arrive -  which will be in rotation with my regular scarf, and my premiers scarf. What a time to be a Demon supporters neck!

    Agree. I love the look of it and would be happy to see that as our Sir Doug Nicholls round kit.

    Really like the Bombers design too. 

    Ours is growing on me after I initially didn't think much of it.

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    I've always been a fan of the simple designs of traditional jumpers such as our navy blue with the red triangle, Carlton's solid blue with the CFC logo and Richmond's and Essendon's solid black with coloured sash. I've never liked the messier designs of the Eagles or the paddle-pop Lions. However, indigenous art is inherently "busy" with its use of pontillism and animal motifs. These busier designs work brilliantly for indigenous themed jumpers.

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    3 hours ago, Skuit said:

    Seems a bit on the nose, but afl.com is asking people to vote on the best Indigenous jumper. Surprised to see we were equal clubhouse leaders. I wouldn't have thought that would be the general opinion as to aesthetics. Is it the rebrand that's winning the votes? 

    I think you can view it as a celebration of the art you like.
    Something that's often overlooked is the huge boon this is for indigenous artists to promote their work.
    I bought some artwork a few years back after seeing the artist Nth Melbourne Design - loved it.

     

     

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