Jump to content
View in the app

A better way to browse. Learn more.
Demonland

A full-screen app on your home screen with push notifications, badges and more.

To install this app on iOS and iPadOS
  1. Tap the Share icon in Safari
  2. Scroll the menu and tap Add to Home Screen.
  3. Tap Add in the top-right corner.
To install this app on Android
  1. Tap the 3-dot menu (⋮) in the top-right corner of the browser.
  2. Tap Add to Home screen or Install app.
  3. Confirm by tapping Install.

THE EMBLEM

Robbie57
in Melbourne Demons

Featured Replies

Love it

It's the emblem of the team we love

  • Quote
    •  

    You're welcome to express a view. I'm not sure why people would have a problem with what you've said.

    I really like it. And I did the moment I saw it. When one starts analysing all that's in it I can understand some thinking that it's a bit busy. But I can only go off my initial reaction.

    As another poster pointed out, an emblem is different to a logo. This emblem wraps up 150 years of history in a stylish and vibrant manner.

    I wouldn't change a thing. B)

    Concur entirely with Hannabal. Excellent representation of what the club stands for.

  • Quote

    I wouldn't change a thing. B)

    Amen H, well said....

    It is a beautiful, all encompassing (150+ years) design that does what it set out to do.

    Congratulations to those that designed it, job well done!!!

  • Quote
    •  

    The emblem itself for me has way too much going on and for mine really says we couldn't quite decide what we are so we have included everything.

    For me this emblem is more enduring than anything we have had before and rightfully emphasises our position in the history of the game.

    I've heard a lot of people say that it's "too busy" but nobody has articultaed why this is a bad thing or why having a our emlblem telling a story about our football club is a bad thing.

    If we are totally honest as outsiders looking at our current emblem it may as well belong to a bank?

  • Quote

    Very big fan. Only a few teams have proper 'emblems' and this one is the best by some margin.

  • Quote

    The last three years are truly amazing! And I think the Emblem and the presentation on the Web is the best effort I have seen in my 55 years of being a supporter and Member of the MFC.

    I am not the youngest member by a long shot and my financial contribution to the “debt reduction” has been modest however I contribute where possible to a lifelong love affair.

    Three years ago I thought we were headed to Sydney to become the “West Sydney Demons”

    However they have turned the club around from $5 million in debt to no debt and what looks like a healthy profit this year.

    The side has gone from Hopeless to being able to compete with any side in the competition.

    Who knows were from here but I have the feeling it is up not down.

    Congratulations to everyone at the MFC for their hard work over the last three years.

    Would this have happened without one J Stynes?

    I seriously doubt it.

    The saying goes ”The Good Die Young” well I have a feeling you are about to prove that saying wrong Jim.

    More power to you and most of all good health.

    Carn the DEESSSSSSSSSSSSSSS

  • Quote

    Awesome emblem, love the deep thought and meaning behind every aspect of it!

  • Quote
    •  

    Brillant!! and then video is one of the best pieces of marketing the club has ever done....its all clicking into place.

    Can't wait to get my new gear next year with the emblem on it. And I think it should become part of the jumper so the players are constantly reminded of what they represent.

  • Quote

    .......and the latest poll result........Demon Supporters 100%.......Nitpickers 0%

    Edited by satyricon

  • Quote

    Wow.

    What a great concept.

    Its still so unbelievable to me the change and energy Jimmy stynes has brought back to ths club.

    Everyone has backed his vision beautifully and thats why its all worked so well. Such a team effort.

    So proud to be a dees supporter, as always.

    For those who dont like it or think its too busy.. well, its a shame you've missed the point.

    You want it to look good, of course, but the focus is on paying respect to our history, where we've come from and what we've done for the game.

    ..and theres a lot to cover.

  • Quote

    You're welcome to express a view. I'm not sure why people would have a problem with what you've said.

    I really like it. And I did the moment I saw it. When one starts analysing all that's in it I can understand some thinking that it's a bit busy. But I can only go off my initial reaction.

    As another poster pointed out, an emblem is different to a logo. This emblem wraps up 150 years of history in a stylish and vibrant manner.

    I wouldn't change a thing. B)

    I agree wholeheartedly - couldn't have said it better.

    Great "emblem", not a "logo". People are entitled to disagree.

    A lot people I have spoken with also think it's a tad busy.

    I think it works and I like it a lot.

    So happy with the club right now.

  • Quote

    I hope they release this as a quality shield that you can buy from the Demonshop. I would love to have a proper shield (similar to say a family coat of arms) up on the wall. That emblem/logo/shield what ever you want to call it looks fantastic. I'm sure many Dees supporters would part with their hard earned for one of those.

  • Quote

    That emblem is one of the Greats on this PLANET. Instills History, Passion Strength, Mateship, Australia, What we were, are and will be. Friendship Loyalty, Family-You name it, it's there. Wow i am proud i was born into a melbourne Family. We are the custodians of Australian Rules.

    Well done to all involved. The Emblem must be a busy visual-we are the oldest sporting club on earth, so we have been through a lot, and it sure aint finished yet.

    Edited by why you little

  • Quote

    I don't care if some people don't like it.....It feels right to me, I LOVE IT!!

    Well done MFC :)

  • Quote

    I don't care if some people don't like it.....It feels right to me, I LOVE IT!!

    Well done MFC :)

    It is another great step in rebuilding the Club

  • Quote

    Video

    Go Dees

    If I wasn't a Demon supporter before seeing that video I'd change teams. Great stuff.

    Edit - On SEN around 2pm they played a line or two of a poem about the club that was recited last night. Does anyone have the full transcript or a vid link to it?

    Edited by Rojik of the Arctic

  • Quote

    post-2340-128098911043_thumb.jpg

    Love it. As previously stated, clear & concise.

    What a time to launch it too, having wiped off the debt. Timing is everything.

    I assume we'll see something tonight on TFS.

  • Quote

    Wow ! Today has been a rather good day in the history of this great club.

    Is it wrong to be sitting here with tears welling whilst watching that?

  • Quote

    As an earlier poster said an emblem is not necessarily a logo. It needs to have some depth to it, or it means nothing.

    The emblem for Australia is quite complex and has a story,which I remember having to learn as a kid in the 50s - not sure if they teach that now?

    The video sets the story in stone. It is a brilliant piece. Every piece of the "puzzle" is clearly explained.

    Everyone now knows, what the symbols mean, in very clear terms.

    It will be used as the club identifying symbol where appropriate.

    Out of it, might come a simple version, which will be recognized as the (or,a) club logo.

    In other cases, the Demon will likely fill the bill.

    I am not sure if this will be on our RED & BLUE jumper?

    But, it should be!

    After so many years in the wilderness, I now feel I am a member of a club who is proud of its heritage, but more, knows where it's going !

    Go Dees!!

  • Quote
    •  

    Is it wrong to be sitting here with tears welling whilst watching that?

    It's not wrong. It's natural. I've forwarded the link you provided to my dad. He'll love that.

  • Quote

    Now i really hope the club plays in september. We are Melbourne old but new...That is a mighty poem.

  • Quote

    • Archived

    This topic is now archived and is closed to further replies.

    Go to topic listing

    Featured Content

    • AFLW REPORT: Port Adelaide

      Well, that was a shock. The Demons 4-game unbeaten run came to a grinding halt in a tense, scrappy affair at the sunny, windy Alberton Oval, with the Power holding on for a 2-point win. The Dees had their chances—plenty of them—but couldn't convert when it mattered most. Port’s tackling pressure rattled the Dees, triggering a fumble frenzy and surprising lack of composure from seasoned players.

        • Thanks
      • 0 replies
      Demonland

    • Welcome to Demonland: Steven King

      The Melbourne Football Club has selected a new coach for the 2026 season appointing Geelong Football Club assistant coach Steven King to the head role.

        • Shocked
        • Thumb Down
        • Clap
        • Haha
        • Love
        • Thanks
        • Like
      • 960 replies
      Demonland

    • AFLW PREVIEW: Port Adelaide

      The undefeated Demons venture across the continent to the spiritual home of the Port Adelaide Football Club on Saturday afternoon for the inaugural match for premiership points between these long-historied clubs. Alberton Oval will however, be a ground familiar to our players following a practice match there last year. We lost both the game and Liv Purcell, who missed 7 home and away matches after suffering facial fractures in the dying moments of the game.

        • Love
        • Thanks
      • 1 reply
      Demonland

    • AFLW REPORT: Richmond

      A glorious sunny afternoon with a typically strong Casey Fields breeze favouring the city end greeted this round four clash of the undefeated Narrm against the winless Tigers. Pre-match, the teams entered the ground through the Deearmy’s inclusive banner—"Narrm Football Weaving Communities Together and then Warumungu/Yawuru woman and Fox Boundary Rider, Megan Waters, gave the official acknowledgement of country. Any concerns that Collingwood’s strategy of last week to discombobulate the Dees would be replicated by Ryan Ferguson and his Tigers evaporated in the second quarter when Richmond failed to use the wind advantage and Narrm scored three unanswered goals. 

        • Clap
        • Love
        • Thanks
        • Like
      • 4 replies
      Demonland

    • CASEY: Frankston

      The late-season run of Casey wins was broken in their first semifinal against Frankston in a heartbreaking end at Kinetic Stadium on Saturday night that in many respects reflected their entire season. When they were bad, they committed all of the football transgressions, including poor disposal, indiscipline, an inability to exert pressure, and some terrible decision-making, as exemplified by the period in the game when they conceded nine unanswered goals from early in the second quarter until halfway through the third term. You rarely win when you do this.

        • Thanks
        • Like
      • 0 replies
      Demonland

    • AFLW PREVIEW: Richmond

      Round four kicks off early Saturday afternoon at Casey Fields, as the mighty Narrm host the winless Richmond Tigers in the second week of Indigenous Round celebrations. With ideal footy conditions forecast—20 degrees, overcast skies, and a gentle breeze — expect a fast-paced contest. Narrm enters with momentum and a dangerous forward line, while Richmond is still searching for its first win. With key injuries on both sides and pride on the line, this clash promises plenty.

        • Thanks
        • Like
      • 3 replies
      Demonland
    View All

    Configure browser push notifications
    Chrome (Android)
    1. Tap the lock icon next to the address bar.
    2. Tap Permissions → Notifications.
    3. Adjust your preference.
    Chrome (Desktop)
    1. Click the padlock icon in the address bar.
    2. Select Site settings.
    3. Find Notifications and adjust your preference.