Membership Marketing

[redman 28]

Hey,

Correct me if I'm completely wrong and I concocted this in my crazy mind, but wasn't Hamish Blake (annointed by G.Lyon himself on the footy show) now a fully fledged Melbourne supporter/member and was going to be involved in marketing the club to the younger generation?

While I never listen to fox fm, hes is a ratings smash and one of the funniest blokes going around who has wide spread genuine appeal and I thought that this was going to be a great way to reach new members?

So far I haven't seen anything utilising him?

Pherhaps it was arranged before the board takeover and its not a direction we are going in?

Anyone know whats going on here?

redman

[Guest JACKtheRIPPER]

Hey,

Correct me if I'm completely wrong and I concocted this in my crazy mind, but wasn't Hamish Blake (annointed by G.Lyon himself on the footy show) now a fully fledged Melbourne supporter/member and was going to be involved in marketing the club to the younger generation?

While I never listen to fox fm, hes is a ratings smash and one of the funniest blokes going around who has wide spread genuine appeal and I thought that this was going to be a great way to reach new members?

So far I haven't seen anything utilising him?

Pherhaps it was arranged before the board takeover and its not a direction we are going in?

Anyone know whats going on here?

redman

redman no one knows whats going on down there, its a secret society and at the moment us 21,000 members are simply not involved.

[45HG 1,539]

It's certainly not a part of the Old Admin, as I remember Stynes being involved (in every photo) right in a period we were signing a few "big name" peoples, the dude from the Basketball team, the Irish Rugby Captain

[Guest JACKtheRIPPER]

Would you like an email every time a polo shirt is sold?

Or how about notification every time a board member goes to the toilet..?

your expectations are ludicrous

your posts are ludicrous.

[montasaurus 0]

Hey,

Correct me if I'm completely wrong and I concocted this in my crazy mind, but wasn't Hamish Blake (annointed by G.Lyon himself on the footy show) now a fully fledged Melbourne supporter/member and was going to be involved in marketing the club to the younger generation?

While I never listen to fox fm, hes is a ratings smash and one of the funniest blokes going around who has wide spread genuine appeal and I thought that this was going to be a great way to reach new members?

So far I haven't seen anything utilising him?

Pherhaps it was arranged before the board takeover and its not a direction we are going in?

Anyone know whats going on here?

redman

I really hope he can get us quality air time, but keep in mind he works for one of the most comercialised media organisations around. He may not have an ability to regulary plug our club, breach of contract?

At the same time when he is on that show on ch10 maybe the club should try to get him to wear one of our new members polo's. It will certainly stand out! especially if we have a win on sat night

[Little Goffy 12,988]

your posts are ludicrous.

Eh? That's a bitter "so's ya motha" isn't it.

Grow up a little.

Also, no, the club is not required to notify Jacktheripper every time a plan is set for a later date than the day he remembers something that was mentioned at some point...

[ChaserJ 4,087]

It's certainly not a part of the Old Admin

I think it was the Kanga's game where I saw Hamish hanging out with Jimmy during the game. I think Jimmy met Hamish at a mutual acquantance's (or family members, can't remember) wedding, and Jimmy approached Hamish to jump on board.

[H_T 2,941]

All I've seen is the occassional post of Blake regarding his stint on the Footy Show last year. Sure he is doing alright in the radio ratings and Jimmy may have his number for use down the track. But is he really that appealing? I would of thought - "let the football talk" in terms of marketing and our new exciting recruits. Surely Hamish Blake can be utilised better. Ie. MC events such as at the youth forum.

[e25 5]

Eh? That's a bitter "so's ya motha" isn't it.

Grow up a little.

Also, no, the club is not required to notify Jacktheripper every time a plan is set for a later date than the day he remembers something that was mentioned at some point...

I just get surprised by supporters who think the club has the time & resources to notify us every time a decision is made... or even when a decision is NOT made & they just feel like it'd be nice to have an update.

I'd rather they get on with the job & get results.

Negotiations with Hamish could very well be ongoing & if the agreement has fallen through I see no need to draw attention to a failed deal by having a public announcement.

This is not to mention the fact that publicizing every move made by the club would undermine many of our attempts.

The Mission Foods situation is a perfect example of why its often best to keep things secret until something has been signed. Instead other clubs caught wind & tried (successfully) to undermine our negotiations.

Sometimes being kept in the dark is for the best.

[titan_uranus 23,176]

This first came up back in July last year: http://forums.demonland.com/index.php?show...amp;mode=linear

I think it would be a good idea, but membership isn't as much of a problem at the moment as sponsorship is, so unless Hamish has corporate connections, I'd be concentrating more on getting a sponsor at the moment.

[AzzKikA 2,371]

I don't know what the hype about him is, i think he a Tool.

With that said, many younger people love him and i think thats the team wants, the younger members.

But i still think his a Tool.

[Guest JACKtheRIPPER]

I just get surprised by supporters who think the club has the time & resources to notify us every time a decision is made... or even when a decision is NOT made & they just feel like it'd be nice to have an update.

I'd rather they get on with the job & get results.

Negotiations with Hamish could very well be ongoing & if the agreement has fallen through I see no need to draw attention to a failed deal by having a public announcement.

This is not to mention the fact that publicizing every move made by the club would undermine many of our attempts.

The Mission Foods situation is a perfect example of why its often best to keep things secret until something has been signed. Instead other clubs caught wind & tried (successfully) to undermine our negotiations.

Sometimes being kept in the dark is for the best.

shaft after what you said about ron barassi being bashed youve got no credibility< so stop hanging crap others.

[redman 28]

So the club did start something with Hamish, least I'm not going crazy.. well that crazy anyhow..

Shame nothing has come of it as yet.

titan, I agree that sponsorship is definately a bigger issue than membership at this point in time but the more memberships we have, the more attractive we become to a sponsor and it also will assist in finding the next generation of members which at this stage appears abit barren which will help secure our long term future.

So it is quite important still.

Also theres no reason that they can't multi-task, the membership/marketing department wouldn't be too busy sourcing a sponsor that would be left upto Schwab and Stynes to sort out...

Hopefully something is in the pipeline, but seeing as this is the ideal time to be attracting new members I'm not predicting it will.

[e25 5]

Its not really the right time of year for this sort of promotion anyway - I can imagine once the season is in full swing they'd start to use him, if the agreement stands

[Guest JACKtheRIPPER]

I'll say what I want.

And in my opinion your requests for more updates are unreasonable.

Accept it.

your like reeling in a fish shaft, i really enjoy it.

[Guest JACKtheRIPPER]

Not really. It takes me not even 30 seconds to reply to your nonsense & I don't invest anything emotionally in what you say.

But thats enough for today, I hate arguing with idiots. You know what they say...

yeah just read the barassi bashed helping woman thread,then people will now who the fool is.

[LeBron James 41]

Someone should ask about this at the youth summit on sunday.

[45HG 1,539]

I have to laugh when I head people whinging about not hearing enough from the club, compare what we get now to what we got a few years ago. Yet another email today, the club is constantly in touch at the moment