The Power of Social Media in the AFL

[Sir Why You Little 37,056]

2 hours ago, Dr. Gonzo said:

Content that engages younger demographics, duh 🙄

Rinse and Repeat 

He just doesn’t want to get it…

[VNightCityLegend 86]

Imo, social media is not the issue, in fact social media in my view has been a godsend to human society. Humans have always being pieces of $h!tes and social media only shone brighter light to the fact. People thinking society has gone downhill due to social media are extremely naive.

As an example, in ‘92 on live TV, Sinead O’Connor (R.I.P) on SNL got cancelled on that particular platform for speaking out against the Catholic Church and their abuse of children. 2-3 decades later, she was proven right. 

2 decades before the establishment of social media in society, cancel culture and fake outrage had been on show. 

Social media ultimately isn’t the issue. It merely allows humans to further display how much of a disgrace the human race have always been. Having pocket sized super computers allows someone to cancel another with a click of a button with or without proper credence or due diligence.

It’s about regulating and working with said platforms, not trying to fight them as there is more good than bad.

Edited November 20 by VNightCityLegend

[forever demons 2,223]

On 19/11/2024 at 10:50, Katrina Dee Fan said:

This is an example of the kind of stuff I’ve created for Demon Army TikTok https://vt.tiktok.com/ZSjm8uVaj/
This post is shared via TikTok. Download TikTok to enjoy more posts: https://vt.tiktok.com/ZSjm8srsM/

Hi Katy is this you posting or your ghost writer

[Roost it far 8,328]

On 19/11/2024 at 13:13, Satyriconhome said:

I tend to disagree, it may try and attract a 'younger' audience, but getting them to buy memberships and go to games is another matter completely, I think a lot of the Hawks membership is all smoke and mirrors, by offering cheaper short term memberships to pump up the numbers.  It needs success on the field as well, if the Hawks do not continue their on field success it will soon fall away, attention span of a goldfish and all that.

The lack of social media exposure has not affected sponsorship, which is were the money is, the sponsors still want to see the logo on TV or streaming channels and of course access to the membership database

You sound like the guy who said advertising will never work

[Satyriconhome 10,879]

1 hour ago, Roost it far said:

You sound like the guy who said advertising will never work

Is that why you can skip ads on Youtube and get rid of them on Instagram, as from the topic, I am wondering who the target audience is and what should the content be, just think it is another case of 'let's kick the club on this'

[Katrina Dee Fan 3,775]

1 hour ago, forever demons said:

Hi Katy is this you posting or your ghost writer

Me, Katrina.  I'm the TikTok content creator for Demon Army.

Edited November 21 by Katrina Dee Fan

[Sir Why You Little 37,056]

10 minutes ago, Satyriconhome said:

Is that why you can skip ads on Youtube and get rid of them on Instagram, as from the topic, I am wondering who the target audience is and what should the content be, just think it is another case of 'let's kick the club on this'

This just proves that you don’t read, when people give answers to your questions. 
Numerous people have answered this…..🥱

[hardtack 10,570]

Social Media has been a godsend, but at the same time, it’s been one of the worst things to happen to society, in living memory (and for me, that’s a very loooong time).

I love that I’ve been able to reestablish friendships that had been lost for decades, I love that I have a platform on which I can promote my band and share my music and photography etc, and I love that I’ve been able to build a great network of newly established friendships, particularly in the music arena (did I mention that I have a couple of my band’s t-shirt designs that I’m selling?🤣)

That’s all great, however, there is also so much to dislike about social media.

I dislike that it has given a platform to all manner of hate groups, empowering and emboldening them. Due to the fact that there is little done in the way of regulation (how do you effectively regulate a global platform?), all manner of conspiracy theorists, racists, homophobes, and every other lunatic with an axe to grind, now have a place not only to gather ‘virtually’, but to then organise and ‘take it to the streets’. Facebook and even Instagram do this to a degree, but X (and previously, Twitter) is a playground for them, with seeming impunity.

I also dislike the ‘look at me’ attitude that seems to have been taken to new levels with the advent of the ‘new’ social media like Tik Tok. It’s become a [censored] vanity parade, but that’s just my personal take and why I dislike it.

in terms of what this topic was started for, I don’t think that social media sites, and particularly Tik Tok, have much bearing on club membership numbers. I would hazard a guess that while some individual players may have large followings, the majority of Tik Tok users are not going to part with their hard earned (or pocket money - is that still a thing?) on memberships and club paraphernalia. Other than a relative handful of popular Tik Tok personalities, popularity is a very fleeting thing on such platforms… it’s just consumerism based on whatever is trending on any given day.

Facebook has become a wasteland, for the most part deserted by the younger generation and populated by us wrinklies (thanks 3DB), so any promotion there, is just preaching to the converted (and attracts the usual attention seeking keyboard warriors), and Instagram is not, for the most part, a platform that people visit for information or sales pitches… it’s mostly for sharing photographs, short videos and memes memes memes (oh how I hate memes).  

The best promotion for our, and any other club for that matter, is to perform on the field.

[Dr. Gonzo 24,239]

On 20/11/2024 at 14:38, Satyriconhome said:

Last time I looked MFC was a footy club, so the content should be footy related?

This is where you're wrong, MFC isn't merely a footy club anymore. It is a brand.

[Satyriconhome 10,879]

5 hours ago, Sir Why You Little said:

This just proves that you don’t read, when people give answers to your questions. 
Numerous people have answered this…..🥱

No, they haven't, they have said there should be more content, but haven't specified what type of content, you keep mentioning primary school children, they go to games with their parents.

The age the interest falls away, if not playing the game, is late teens, discovering the opposite or same sex, alcohol, recreational drugs and the rest, will only get a membership if the mates have.

 

[Satyriconhome 10,879]

12 minutes ago, Dr. Gonzo said:

This is where you're wrong, MFC isn't merely a footy club anymore. It is a brand.

A brand that at the present time attracts sponsors, with or without the aid of social media.

 

[Sir Why You Little 37,056]

1 hour ago, Satyriconhome said:

No, they haven't, they have said there should be more content, but haven't specified what type of content, you keep mentioning primary school children, they go to games with their parents.

The age the interest falls away, if not playing the game, is late teens, discovering the opposite or same sex, alcohol, recreational drugs and the rest, will only get a membership if the mates have.

 

Seriously, you have no idea….

[Satyriconhome 10,879]

2 hours ago, Sir Why You Little said:

Seriously, you have no idea….

Of course I will bow to your superior knowledge, which I have seen over the years from your one sentence posts.

[Katrina Dee Fan 3,775]

19 hours ago, hardtack said:

Social Media has been a godsend, but at the same time, it’s been one of the worst things to happen to society, in living memory (and for me, that’s a very loooong time).

I love that I’ve been able to reestablish friendships that had been lost for decades, I love that I have a platform on which I can promote my band and share my music and photography etc, and I love that I’ve been able to build a great network of newly established friendships, particularly in the music arena (did I mention that I have a couple of my band’s t-shirt designs that I’m selling?🤣)

That’s all great, however, there is also so much to dislike about social media.

I dislike that it has given a platform to all manner of hate groups, empowering and emboldening them. Due to the fact that there is little done in the way of regulation (how do you effectively regulate a global platform?), all manner of conspiracy theorists, racists, homophobes, and every other lunatic with an axe to grind, now have a place not only to gather ‘virtually’, but to then organise and ‘take it to the streets’. Facebook and even Instagram do this to a degree, but X (and previously, Twitter) is a playground for them, with seeming impunity.

I also dislike the ‘look at me’ attitude that seems to have been taken to new levels with the advent of the ‘new’ social media like Tik Tok. It’s become a [censored] vanity parade, but that’s just my personal take and why I dislike it.

in terms of what this topic was started for, I don’t think that social media sites, and particularly Tik Tok, have much bearing on club membership numbers. I would hazard a guess that while some individual players may have large followings, the majority of Tik Tok users are not going to part with their hard earned (or pocket money - is that still a thing?) on memberships and club paraphernalia. Other than a relative handful of popular Tik Tok personalities, popularity is a very fleeting thing on such platforms… it’s just consumerism based on whatever is trending on any given day.

Facebook has become a wasteland, for the most part deserted by the younger generation and populated by us wrinklies (thanks 3DB), so any promotion there, is just preaching to the converted (and attracts the usual attention seeking keyboard warriors), and Instagram is not, for the most part, a platform that people visit for information or sales pitches… it’s mostly for sharing photographs, short videos and memes memes memes (oh how I hate memes).  

The best promotion for our, and any other club for that matter, is to perform on the field.

You have pretty much capture every bit of my thoughts there.  Did you invade my thoughts or something?

[Sir Why You Little 37,056]

16 hours ago, Satyriconhome said:

Of course I will bow to your superior knowledge, which I have seen over the years from your one sentence posts.

Seriously.
You do not understand getting young kids in a Melbourne Jumper and engaged in the Club. 
Kids do not watch TV, they watch media on phones 

[ManDee 7,164]

On 21/11/2024 at 11:02, Roost it far said:

You sound like the guy who said advertising will never work

Everyone knows that only half of all  advertising actually works! No one knows which half.

[Sir Why You Little 37,056]

2 hours ago, ManDee said:

Everyone knows that only half of all  advertising actually works! No one knows which half.

And that 50% generates great wads of Ca$h 💰💸💵

[Katrina Dee Fan 3,775]

As critical as some of us may be of Melbourne’s conical Medha team, let us be thankful we don’t have St Kilda’s 

[Supreme_Demon 3,888]

I have been quite pleased with the Social Media content coming out of the Demons over the last few days.

Would love to see a lot more though. Especially "inner sanctum" content of draft day and footage of the new draftees meeting with Melbourne stars like Christian Petracca, Max Gawn, Clayton Oliver etc.