Is it unethical to rest players today with an eye to winning tomorrow?
Is it unethical to rest players in the NAB Cup games, so that they are fresh for Home and Away games, given that they mean more?
Is it unethical to rest players in Home and Away games, so that they are fresh for Finals?
Is it unethical to train players so that they peak in the Finals, even at the expense of the present?
Is it unethical to rest players in the fourth quarter when you are a hundred points up, since the win is in the bag, even though you could still win by more?
Is it unethical keep your youngsters, rather than trading them for players who are more experienced and can win you more games now?
Is it unethical not to throw everything at a Grand Final, even if it might cost you future, sustained success?
Where is the line drawn? Do ethics even exist at all, if they are not universally applied? Surely inconsistent ethical principles are simply illogically applied social customs.