How would sponsors react to a wave of preseason publicity due to Melbourne drafting the most exciting talent in years, Natanui. Then forcing a couple of trades through use of the number 1 PSD pick and ultimately taking a player with it and then adding a raft of young players taken in the draft at 17, 18 and later picks plus Rookies. Jack Grimes declaring his fitness and Rivers, Newton, Morton and Dunn announcing their gain of 5-8 K's of muscle.
Throw in Board changes, a new summer training base at Casey Fields and the new stadium getting closer to completion.
I think we would all be on cloud nine with anticipation.