Jump to content
View in the app

A better way to browse. Learn more.
Demonland

A full-screen app on your home screen with push notifications, badges and more.

To install this app on iOS and iPadOS
  1. Tap the Share icon in Safari
  2. Scroll the menu and tap Add to Home Screen.
  3. Tap Add in the top-right corner.
To install this app on Android
  1. Tap the 3-dot menu (⋮) in the top-right corner of the browser.
  2. Tap Add to Home screen or Install app.
  3. Confirm by tapping Install.

2020 Membership Figures

Lucifers Hero
in Melbourne Demons

Featured Replies

Posted

The AFL has extended the official cut off date to Aug 30 so we won't see club figures for 4 - 6 weeks.  

Here is an early insight:  afl-fans-to-the-rescue

Key Points:

  • only 1 per cent of members across the competition have requested refunds, albeit with significant numbers pledging their money through to 2021.
  • 5 clubs have membership records:  Brisbane Lions, Carlton, Gold Coast, St Kilda and West Coast
  • The Western Bulldogs membership is also up, 12 per cent ahead of 2019 with that club one of several rewarding members' loyalty not only with club merchandise but also an automatic upgrade in 2021.

Emphasis is mine

On DL we compare our memberships to Carlton, Saints, Bulldogs, North so I created a little table from various sources

image.png.62ee2d6a241b85de6b96c8a276947042.png

We are a smidgeon behind North as the smallest Vic club:(

The only reason I can think of for the 24 % decline is our disastrous 2019 and our ordinary start to 2020.  Maybe Melbourne members didn't buy into the off season hype.

Lord knows how many years it will take to get back to 52,000+. 

That we have dropped off so much more than our contemporaries must be very worrying for the club.  The last time we had 39,000ish members was 2016. 

Not much to add really...

 

Edit:  were we one of the clubs that offered 'club merchandise or an automatic 2021 upgrade?

Edited by Lucifer's Hero

  • Quote
    • Like 1
     

    The 50k was always rubbery as are most clubs numbers.

    Question is why we fell by such a huge percentage compared to every other club.

    I have my suspicions but it's time for the club to come clean

  • Quote
    • Haha 1

    I am actually surprised we have nearly 40k. Round 1 was in WA then the league shut down. There are a lot of members that buy in the first few home games. Then add our crap performances and no chance of going to a game for the year and it is all explained. We had Better get very close to finals or there won't be 40k in 2021.

  • Quote
    • Like 1
     
    • Author
    1 minute ago, Diamond_Jim said:

    The 50k was always rubbery as are most clubs numbers.

    Question is why we fell by such a huge percentage compared to every other club.

    I have my suspicions but it's time for the club to come clean

    Spill the beans, DJ :cool:

  • Quote
    3 minutes ago, Lucifer's Hero said:

    Spill the beans, DJ :cool:

    NT Govt bought limited memberships under a contra deal

    As in 2020 we dropped Darwin the number they purchased went down.

    $1m = 10,000 x$100 3 game memberships approx

  • Quote
    • Like 1
    • Thanks 1

    A drop in numbers was to be expected after 2019 was so bad.

    To drop by that amount is disappointing though.

    I remain strongly of the view that if you can financially afford a membership but choose not to as some sort of "protest" against the club, you are doing the club more harm than good. 

  • Quote
    • Like 3
    • Thanks 1
    56 minutes ago, Demon Disciple said:

    Membership drop is for one reason only. Goodwin.

    If he stays on next year expect a similar drop in membership numbers.

    We really need an eyeroll 'like' button.  Or a broken record.

    ?

  • Quote
    •  

    Haven't seen anything from the club as 'reward' or incentive for membership this year into next year. I am a member of Parramatta in the NRL and for pledging our membership $$ this year, next year we get a 2021 training shirt and no price increase.

    There are a few members complaining about it on Facebook after seeing what other clubs are giving out. Signed jerseys, upgrades etc.

     

    Edited by Clintosaurus

  • Quote
    • Thanks 1

    Join the conversation

    You can post now and register later. If you have an account, sign in now to post with your account.

    Guest
    Unfortunately, your content contains terms that we do not allow. Please edit your content to remove the highlighted words below.
    Reply to this topic...
    Go to topic listing

    Featured Content

    • Welcome to Demonland: Steven King

      The Melbourne Football Club has selected a new coach for the 2026 season appointing Geelong Football Club assistant coach Steven King to the head role.

        • Shocked
        • Thumb Down
        • Haha
        • Like
      • 647 replies
      Demonland

    • AFLW PREVIEW: Port Adelaide

      The undefeated Demons venture across the continent to the spiritual home of the Port Adelaide Football Club on Saturday afternoon for the inaugural match for premiership points between these long-historied clubs. Alberton Oval will however, be a ground familiar to our players following a practice match there last year. We lost both the game and Liv Purcell, who missed 7 home and away matches after suffering facial fractures in the dying moments of the game.

      • 1 reply
      Demonland

    • AFLW REPORT: Richmond

      A glorious sunny afternoon with a typically strong Casey Fields breeze favouring the city end greeted this round four clash of the undefeated Narrm against the winless Tigers. Pre-match, the teams entered the ground through the Deearmy’s inclusive banner—"Narrm Football Weaving Communities Together and then Warumungu/Yawuru woman and Fox Boundary Rider, Megan Waters, gave the official acknowledgement of country. Any concerns that Collingwood’s strategy of last week to discombobulate the Dees would be replicated by Ryan Ferguson and his Tigers evaporated in the second quarter when Richmond failed to use the wind advantage and Narrm scored three unanswered goals. 

      • 4 replies
      Demonland

    • CASEY: Frankston

      The late-season run of Casey wins was broken in their first semifinal against Frankston in a heartbreaking end at Kinetic Stadium on Saturday night that in many respects reflected their entire season. When they were bad, they committed all of the football transgressions, including poor disposal, indiscipline, an inability to exert pressure, and some terrible decision-making, as exemplified by the period in the game when they conceded nine unanswered goals from early in the second quarter until halfway through the third term. You rarely win when you do this.

      • 0 replies
      Demonland

    • AFLW PREVIEW: Richmond

      Round four kicks off early Saturday afternoon at Casey Fields, as the mighty Narrm host the winless Richmond Tigers in the second week of Indigenous Round celebrations. With ideal footy conditions forecast—20 degrees, overcast skies, and a gentle breeze — expect a fast-paced contest. Narrm enters with momentum and a dangerous forward line, while Richmond is still searching for its first win. With key injuries on both sides and pride on the line, this clash promises plenty.

      • 3 replies
      Demonland

    • AFLW REPORT: Collingwood

      Expectations of a comfortable win for Narrm at Victoria Park quickly evaporated as the match turned into a tense nail-biter. After a confident start by the Demons, the Pies piled on pressure and forced red and blue supporters to hold their collective breath until after the final siren. In a frenetic, physical contest, it was Captain Kate’s clutch last quarter goal and a missed shot from Collingwood’s Grace Campbell after the siren which sealed a thrilling 4-point win. Finally, Narrm supporters could breathe easy.

      • 2 replies
      Demonland
    View All

    Configure browser push notifications
    Chrome (Android)
    1. Tap the lock icon next to the address bar.
    2. Tap Permissions → Notifications.
    3. Adjust your preference.
    Chrome (Desktop)
    1. Click the padlock icon in the address bar.
    2. Select Site settings.
    3. Find Notifications and adjust your preference.