Anyone know what the salary cap caps if clubs can do this?

https://www.foxsports.com.au/afl/afl-2019-richmond-dustin-martin-net-worth-norm-smith-medallist-set-for-sixfigure-bonus/news-story/33a5774f2c9581600454856f281e0d29

This has always been a grey area and you can expect the Players Association to try to expand player ownership of their image and associated promotional rights.

$25 for a simple signature does sound high in the scheme of things. Would be interesting to see the context (background) to the signature as a lot of the meaningful emblems are owned by the club or the AFL.. eg the Tiger emblem, the trophy etc

How much for a strand of hair from Gawny's beard?

Chris Judd on the VISY Board

It’s who you know and how well the paper trail is disguised 

I can understand when players pursue individual commercial opportunities, but this one is so transparently organised by the club to top-up his salary... bizarre that this is allowed.

 

 

Opportunistic. Dusty's signature probably isn't worth $25 if not plastered to premiership memorabilia and certainly wouldn't sell as many volumes if just a regular poster / jumper. 

Demand dictates price. 

As for salary cap, another grey area for sure, but...if it were a Dees premiership no doubt there would be a similar play with Gawny (just not as voluminous).   

The traditional one was always 'hot property tips'.  A process much resembling the sell-off of former Soviet state assets under Yeltsin.

"It is a public auction.  But nobody else knows where it is."