binman

Could not agree more. But to be clear i don't blame the current comms team (though i take Georges point about the content 'creators'. I'm not on social media and the only place i see their content is what is linked out here. But how many photos with captions like 'the colt horsing around' can you look at before wanting something with a bit more depth - i mean how hard is to write something up say describing the purpose of the drills - or do a quick interview with a line coach, trainer or player at training talking about an element of their training - as opposed to who chose the music. With tech now that sort of content is basically free to create) The club has got a lot of things right in the last few years. Coms isn't one of them. And i mean comms in the broad sense, not just fan engagement stuff. On the latter, i get the argument that with the soft cap restrictions the focus has to be on investments in the players and on field results. But the two are super inter related. For one thing, as i understand it growing the membership (to 80k) is part of the current strategic plan. Good comms is absolutely critical to achieving that strategic goal. Which makes sense, becuase that is how you bring in the income to drive on field performance. With the cost of living so high, if you are asking fans to fork out hundreds of dollars for a membership good fan engagement is part of the value proposition. Sure memberships gets you into games, but for many a membership is more akin to a donation. When making decisions about how to spend money all but the most hard core fans (and even many of them depending on their circumstances) to a greater or lesser degree will consider the value proposition of a membership before forking out for one. For me the website is an important part of the value proposition. And ours is woeful. As someone interested in stats and players histories our website is terrible. I just checked then, and credit where its due, the players info is now current - but it was all 12 months out of late last season. That is amateursville. What i'm most interested in is analysis. And again, there is nothing on our website that give me any insight into the game, how we are travelling, what our tactical thinking is etc etc. I just had a look at and the 'news' is training galleries and AFL articles. Carlton last year had video blogs previewing upcoming games. I watched it prior to our games and it was really interesting. Useful. Engaging. And no cost to create (apart from the employee time - but i assume we have employees doing comms?). I barely ever visit the MFC our website. I'd say no more than once a month in season - and not at all out of season. That's crazy. I get i'm not representative of what most fans want, but that's the point - a comms strategy has to include strategies of how to engage with all demographic's, including footy nerds like me. If for no other reason that if you ask people why they barrack for their team, 75% would say because my mum or dad did. And not investing in fan engagement is also incredibly short term thinking as it limits attracting new fans and keeping current ones. Fans become members. I've noted before Freo have really good content on their website. I just had a look and this video from a few days ago is a good example of what i mean about content that adds to the value proposition of supporting freo. As a freo fan i would find this really interesting because it gives a bit insight into a key role at modern footy clubs - the data analyst (i found it is interesting as a dees fan!) and introduces me to a a club employee who is part of the huge group of people behind the scene it takes to make a club successful (i watched it on their website, but the link is to their you tube channel as it links out better).

A fair criticism of the old channel 9 coverage. I can't speak to 7's team because i've only washed the fox coverage this summer. The fox lineup this summer was: Adam Gilchrist, Brett Lee, Mark Waugh, Mel Jones, Mike Hussey, Kerry O’Keeffe, Wasim Akram, Ravi Shastri, Isa Guha, Harsha Bhogle, Brian Lara, Michael Vaughan and Ian Smith. Of that group, the only commentator i don't really like is Mark Waugh. And of the others Isa Guha, Harsha Bhogle, Michael Vaughan. Mel Jones and Adam Gilchrist are among the best in the world in my humble. And i really enjoyed the insights of Lara and Akram this summer too.

One of the things things that has struck me about watching EPL and NFL, two sports i know bugger all about, is how insightful the commentary and general coverage is. And how much it helps me understand the game and adds to my enjoyment as a viewer. They are obviously generally speaking to fans who know the sports super well, but their way of discussing the game as they commentate is so illuminating. EPL has few breaks in the flow of the game, but they effortlessly weave really interesting info in about the teams, tactics, records etc -all while doing a great job of calling the game and not allowing their comments to destroy their flow. The games nver have more than two callers, and when they do have two, one is the clear special comments expert who doesn't bang on about irrelevant rubbish, bang on about their pet topics or interrupt the caller. And in the NFL, with all its breaks, the graphics and analysis is simply amazing. I have learnt so much about different tactics and what the game is all about js from watching the coverage. the NFL also has a great balance between journalist/professional callers and ex players providing legitimately interesting and useful special comments. I have also been watching the Aus v West Indies and India v England tests, and the coverage is uniformly excellent. Test cricket is a sport i DO know a lot about, yet i am constantly learning new info and deepening my knowledge about tactics, the game I'm watching and the history of the game. On the above, this is one of the best things I've ever seen in the coverage of any sport. Just awesome: intelligent, insightful and i learnt new information that as someone who played a lot of cricket a player and lifelong lover of cricket really surprised me (for example Lara taking about premediating shots - not when slogging or chasing runs, but as part of his technique - breaking one of the immutable rules of good batting technique that was drummed into me growing up):

With all team defensive systems and zones teams in 2024 simply can't carry a 'stay at home forward'. They haven't been able to for at least 5 years. This is an (educated) guess - but i reckon ten years ago of the 22 players in each team, perhaps as few as half of them would run more than 10kms in a game. Now EVERY player, barring injury or being subbed out, runs north of 10kms a game - including the key forwards (I'm pretty sure I'm right in saying that the key forwards cover more distance than even the key defenders). You could see the impact of basically carrying Hawkins for the first third of the season on Geelong's ability to defend. It was made worse by Cameron's injury issues and reduced running power. They simply could not defend the ground and as a result repeatedly got opened up.

Personally, if i was framing a market for the flag i'd have the pies and the lions just about equal favorites, with us just behind (in large part because we've had more players with interrupted preseasons). There is very little separating those three teams. You only need to look at the exposed form from last season in terms of head to head games between them for clear evidence of that fact (ie small margins, pretty much 50 50 for all head to head combos) That said, 9.50 is not good value at all (and 5.00 for the pies to win just simply ridiculous). Futures bets, particularly for an event seven months away, is a total sucker bet created by the bookies to siphon money from punters (not that there would much money in GF pools at this point). As Webber notes above: 'Where we finish depends on injuries/players available through the season. As it does for all clubs. It’s the single greatest determinant of success, even if the least sexy.' There is no way of knowing which teams might cop key injuries at key times (like us losing every key forward, and then melk, at the business end of the season). Or which team might just have run of really bad luck - for example imagine taking a futures bet before the 2023 season on the crows to make the finals (or even win it), only for them to miss out because of a complete howler of a video review that knocked them out. For the same reason, futures bets on say the Melbourne Cup are a scam by bookies (though at least if you had an interest in a horse that you knew was a star, and others didn't, you might get crazy good odds). The current favorite for the Melbourne Cup is Without A Fight at $15. I wouldn't take $15 for it to actually run! On Webbers comment about the impact of injuries on teams chances of success, quite frankly, it amazes me that in 2024 this is just not an accepted fact. Since the end of the last season I've taken more interest in other football codes (and to a lesser extent NBA). For example I've been following the Spurs fortunes closely in the EPL and the 49ers in the NFL. The impact of injuries (and in the EPL also players missing due to international games) is forensically analyzed - and factored into predictions of how teams might go, previews of games and reviews of games. Unlike with AFL footy, noting the impact of injuries is not reflexively dismissed as making excuses, but rather factored in as logical reasons contributing to predictions, a particular result, or run of results. My sense is that it is uniquely Australian phenomena that the impact of injury is not realistically factored into the media's analysis of footy, and hardly at all by fans. I think the footy media plays a key role as it is dominated by the voices of ex footballers, many of whom played last century ,and the ridiculous make no excuses, soldier out, soldier in palaver is baked in to the coverage and therefore also the culture of the game.

My guess would be his fitness is not yet at AFL level. I only went to two VFL game last year , Coburg mid season and the blues later in the season - he looked gassed late in quarters in both, particularly the Coburg game. A modified program might suggest they are focusing on building his aerobic base (the same might be true of Mcadam). I suspect Jefferson dominated at junior level as key forward who was strong, had good hands, good one on one and and read the ball well. And his lack of aerobic tank was not exposed. But the days of a key forward being able to get by just on physical strength, clunking a few marks and slotting sausage rolls are well and truly gone. Hawkins is a good example - for the first two thirds of his career his role was pretty much to stay inside 50 and play the big gorilla, wrestling role. And he was just about the best at it too. But in the last few years he dropped weight and clearly improved his tank and running ability, getting up and down the ground much more. Arguably his 2022 season was his best. But last year he had an interrupted preseason and started the season nowhere near peak aerobic fitness. Forced to go back to his stay inside 50 style, he was nowhere near as effective as he had been. The same could be said of Tmac coming back into he side late in 2023. And Jefferson ain't no Hawkins (yet?).

Sounds like vfl footy coaches in the 70s.

Young folk and their memes. It's a whole other language - I'm only know getting up to speed on emojis Im guessing that one means Nibbla was also showing his elite evasive skills today?

That's why Taylor picked him, of that i have no doubt.

Was Nibbla lacing out passes, setting up goals and making great decisions again? Good on ya nibbla!

Better than if he was doing my sort of training, which would have been just the walking part above. And even then it would be more like strolling the boundary then finished up sitting under the shade of a linden tree.

Name change in in the offfing? Perhaps: DistracheSHAKi

It's me, it's Schache, I've come home now.

I'd be okay with: 'One of the key questions heading into 2024 is whether Melbourne can bloody kick straight to get back to flag contention? 🤔 👉'

Indeed. 'One of the key questions heading into 2024 is whether Melbourne can score more to get back to flag contention? 🤔 👉' As you say making finals is kinda key to winning a flag. And i'd add that that the only time we need to score more is in the Grand Final. I'll admit i had tuned out by then, but i thought the Pies won the flag. By CODE sports' logic, I must be wrong because the Lions were the second highest scoring team in the AFL last season. But i guess i see their point - over 24 rounds of home and away footy, the Pies scored a whopping 63 points more point than us (and we scored 91 points more than we did in our 2021 premiership season!). And i wonder what they have to say about the Crows who were highest scoring team in the AFL last season - and missed the finals ('One of the key questions heading into 2024 is whether the crows' opponents can score less to get back to flag contention? 🤔 👉')

I went to training last wed and had similar thoughts. Petty was limping quite noticeably near the end of training and McAdam looked pretty gassed. Which as you say is understandable for petts given he is coming off that foot injury. In fact even though they never really communicated anything other than a very loose rehab time frame he is ahead of the worst case scenario that was floated (ie lisfranc requiring 10-12 months rehab) With Mcadam one thing i did notice is how skilled he was in the handball in tight area drill they did a few times. good hands and great evasive skills. Strong too, as evidenced by standing up in tackles. And i was surprised how quick he is off the mark. In the match sims he also took a couple of strong marks - very sticky hands. I think Melk's defensive (but can still provide an offensive threat), medium forward role is his if he can get his tank up to scratch by round one.

I had the same thought. Give he played almost every game, and i though was really good in the first half of the season i wonder if that points to him not always carrying out roles goody had given him?

Be still my beating heart. I went to training last Wednesday, and a highlight was may running with the flight of the ball to brilliantly spoil an ANB mark - but Nibbla kept his feet (and May did not), scooped up the lose ball, ran 10 metres and weighted a beautiful, pinpoint kick to Spargs (or Laurie?) who strolled into an open goal. Brilliant kicking and decision making skills, so no change there.

Poor pun punted

Young male horses break tackles?

A very good point. Most of the work rucks do is around the ground as opposed to the centre square (80%?) where relative strength is a huge factor (and height). KFW was getting pushed around at thrown in and around the ground stoppages at Casey last year. That will happen less and less, particularly because there's not that many mid twenty ruck behemoths running around in the VFL anymore with so few stand alone clubs. So he'll get more taps - and more contested marks too for that matter.

A very good point. And there's perhaps no better example than the best ruck i have seen play - Maxy.