Worth a read. Like the approach taken by Gardner and co, but looking forward to the return of the Demon.

http://www.designvic.com/Knowledge/CaseStu...ELBOURNEfc.aspx

I much prefer our 1990's logo.....

Bring back the Demon!!

It's [censored].

Not representative of the club at all. Let's have a ferocious Demon in the faces of the opposion as soon as possible as well as doing away with that bland away guernsey.

<_<

What was all that about?

The new logo does not represent us in 2008 and later

Thanks for posting Sylv.

The logo is OK at best. The return of the Demon is a must.

Thanks for posting Sylv.

The logo is OK at best. The return of the Demon is a must.

I actually prefer the new logo to the 1990's one.

If we change again, it must be new. It must contain red and blue and it needs to be fresh.

I also like the new one. It has a very fresh feel. Cant go past the Demon though.

I actually prefer the new logo to the 1990's one.

If we change again, it must be new. It must contain red and blue and it needs to be fresh.

I agree and I hope that if there is another change that the basic red yolk on blue remains. For all the talk of image and branding, it is IMO Melbourne's most significant and recognizable feature.

How camp does the 1933 one look???

What about a logo including red and blue in the form of a coat of arms with the demon, similar to the one the cats have now?

It must be distinctive, like the N Y on Yankees caps, instantly recognisable.

How well do they understand footy? Look at the first sentence: 'Perhaps no other institution in Melbourne both galvanises and polarises the passions as much as AFL.' The code is not 'AFL', it's Australian Football - or Australian Rules Football. The governing body is 'the AFL', true, but to my mind calling the game 'AFL' is a real sign of know-nothings, or New South Welshmen ...

How well do they understand footy? Look at the first sentence: 'Perhaps no other institution in Melbourne both galvanises and polarises the passions as much as AFL.' The code is not 'AFL', it's Australian Football - or Australian Rules Football. The governing body is 'the AFL', true, but to my mind calling the game 'AFL' is a real sign of know-nothings, or New South Welshmen ...

It would hold a lot more credibility if they'd just said "footy". This is Melbourne we're talking about.

How well do they understand footy? Look at the first sentence: 'Perhaps no other institution in Melbourne both galvanises and polarises the passions as much as AFL.' The code is not 'AFL', it's Australian Football - or Australian Rules Football. The governing body is 'the AFL', true, but to my mind calling the game 'AFL' is a real sign of know-nothings, or New South Welshmen ...

Actually demonised, the sentence is now correct.

The AFL (the body) recently (in the last couple of years) decided that Aussie Rules will be called AFL - as in "I'm going to play AFL on the weekend".

I made a Demon based logo a while ago.

Not for any real reason.

I made a Demon based logo a while ago.

Not for any real reason.

Did you make that yourself Frawls? Thats pretty impressive.

I'm not sure it would work for an actual logo - but I think it would for some kind of marketing campaign.

Yeah I did mate. Im a graphic designer.

Its not suited for the club logo, but as you say some kind of marketing or child based membership thing it would go alright.

I made a Demon based logo a while ago.

Not for any real reason.

Can you have a crack at a few more

Sure RI, when I get time.

I made a Demon based logo a while ago.

Not for any real reason.

Now that is not bad, there are some on demonology that are quite good as well.

1990'S logo best by far

I like our 80's logo.

On the topic of design. I've had a crack at a web design for Demonland.

http://img292.imageshack.us/img292/2134/de...nddesignju3.jpg

Thoughts everyone?

Come on guys!

Come on guys!

Growing on me the more I look at it, simple but clean.

hhaha it aint too bad.. lol

doing good though frawls my man