Been happening all year to poor Maxy. AFL HQ are a complete joke, they beat their chests about trying to protect the heads of players', yet the same level of protection to prevent injuries (ala the treatment of Max being continually hit off the ball) ignorantly goes unnoticed.
Goody has said that they've brought it up with the AFL numerous times now, yet nothing has been done. Good on the MFC for taking this issue public, coz along with the footage, it will force the AFL to act now.
And good on Max for not retaliating to all those hits he copped on Wednesday. The umps were so one-sided until it got to a stage where the Crows couldn't win that they decided to start evening up the free kick count. If Max did retaliate, no doubt the umps would have penalised him for it (such was the rod they had for those cellar dwellers)