We didn't just make up numbers, we had a finals win in 2006 and were competitive - but that's another story. It's hard to win interstate too.
Success = Premierships to most people. But if you want to measure success as 'a competitive' side MFC stand-up higher than alot of Vic Clubs through the last 10 years.
Kids remember.
Tigers, Saints, Bulldogs, Kangaroos, Blues and even Hawks haven't had much say in things the last 10 years. Just ask their respective fans.
What do you mean by a couple of gimmicks? Those narrow wins?
Think Positive. I have two girls, and one on the way (hopefully a Champion CHF for the Dees one day), they love the Melbourne theme song, they love the red and blue. You gotta stick fat and not be so negative. When it turns, you may as well make the most of it!