Speaking of Club Culture, in the 1950s, Melbourne successfully lobbied the then VFL to create the father-son rule so it could recruit Ron Barrassi Jnr (who at that stage was not in its recruiting zone). The father-son rule was duly created and we got our man and went on to win 6 premierships with him a critical part of the side. It is that kind of attitude of ruthlessly doing everything that could be done to ensure success, including changing the rules, that surely contributed to Melbourne's golden era. Collingwood have been doing it recently with their facilities, aggressive recruiting and the Arizona camps.
Since 1965, (when ironically we allowed Barassi go to carlton on bigger dollars and a coaching contract), we have simply not been that sort of Club. The recent moves to get Jack Viney and Mitch Clark are small steps back in the right direction. But Neeld et al.. have got a long way to go.