11 hours ago, titan_uranus said:

Guerra sheds light on this, and other “game day activations”, here:

https://www.theage.com.au/sport/afl/nba-style-how-the-demons-plan-to-amp-up-their-home-games-to-get-crowds-back-at-the-g-20260313-p5oa86.html

1. Moving to the other, bigger, race to make use of more/bigger screens

2. More use of LED signage

3. Songs after goals (Let Me Entertain you after the first goal of the match, then players’ choices)

4. More in-game information from announcers (eg as to injuries)

the two highlighted parts in particular sound ghastly to me, as does this part:

"Melbourne will trial a new style of match-day entertainment at the MCG designed to keep fans engaged from first bounce to final siren."

isn't that called 'the football'?

Is there any evidence this nonsense attracts and retains fans? Otherwise we're just doing it on the vibe that kids want to hear 30 year old Robbie Williams songs.

2 minutes ago, Supermercado said:

Is there any evidence this nonsense attracts and retains fans? Otherwise we're just doing it on the vibe that kids want to hear 30 year old Robbie Williams songs.

I don’t know that I’ve ever seen it.

I suspect attendances are up for other clubs/sports where they do this. But I also suspect those other clubs are playing attractive football/sport and winning.

IMO, if we played 2025 football this year, no amount of “activations” would bring people to the ground. If we play exciting, top 4 level football, I suspect people would come watch even if we had borderline silence on match days outside of the actual game.

5 hours ago, dazzledavey36 said:

What is the song that the players are running out too?

Highway to Hell?