Tidy message management by the Demons.

Is it my imagination / or focus or have we achieved more column inches / press coverage than in recent times? Would Neeld have this as a KPI or do we have a stronger marketing team than every before?

Edited December 10, 201212 yr by Dinosaur Rover

At the risk of getting howled down, the Age article and this thread add weight to the argument that perhaps all our problems are not related to poor draft choices. Maybe amateurish training methodologies contributed, too.

This story continues the positive view I've had of Neeld since he started - he appears to have come with a co-ordinated, highly developed strategy which is not just about a game plan but looks at all aspects which make a successful team including recruitment, fitness, game style, player character and even age distribution of the playing group. I just hope that he can convert all this hard work into on-field success.

There's no doubt that poor training methodologies did us no favours but it was the poor selection of recruits that stopped us going anywhere, this can be seen by the mass exodus of players at the end of the year. We are further behind the 8 ball than we should be considering the fact we've had the pick of the crop a few times over the last 5 or so years; imagine if we had the new training regime and top draft selections as well.

Mustn't grumble however, we are on the right track now and there's no point going over old ground, we are starting a new club and all before us over the last 20 odd years is superfluous.

It was both, and both areas have been addressed.