Lucifers Hero

Not necessarily. A Board role is to consider, amend, sign-off key matters of every department. The CEO is the primary conduit for those matters. So how he performs and his interaction with the Board should be reviewed. Performance examples reported to the Board are membership, sponsorship, strategic plan, governance, financial results, player contracts, football department etc etc. I would be quite concerned if a Board performance review didn't cover the interaction with the CEO. It doesn't mean Pert's position is in jeopardy but he doesn't get a free pass.

I think we are saying the same thing about level of CEO involvement... 🤔 Even if Pert is the type of CEO to control the findings and recommendations an experienced consultant will know how to deal with that without jeopardisng the outcomes.

Its fine for Pert to be the internal lead. It doesn't mean he will participate in all the interviews and assessments especially if his own role is included. Nor that he will have an input into the findings or recommendations at least not any part that involves him. He may be given a draft report to review but that is usually fact checking rather than influencing the outcomes.

And look at the age profile then size it up against age group spending patterns. That won't bode well for mfc. A lot more marketing $ goes into social media platforms than ever before.

Surely, there is an opportunity for the club to leverage that. Add to those figures the number of times something is shared and the numbers 'contacted' grow exponentially. I'm not a follower. Does anyone know if any of those mediums display the dees logo/colours I bet if he played for GWS their comms would cash in on that level of following.

Post of the year. Gave me a cracking laugh. 🤣🤣🤣

Andy, please stop!!! This is getting worse and worse.

Bear looks rather forlorn ... 🙅‍♀️ Maybe our bs 2024 season got to him too. Do you have some happy pics. Tell him 2025 will be better😊

I reckon he has the most personality of our youngsters. Reckon he would love it. Seems well grounded so it is unlikely to got to his head. A small step to go from Kolt into a media Cult. Someone should suggest it to our comms and if they doubt show them the wizard hats, Jones cap and Blues Bros stuff ... all a bit silly but fun(ny) ...

Maybe we can sell versions of Kolt's fabulous sun glasses !!! Not only is he young and a bit flamboyant he is also a feisty character which endears him to foot fans and non-fans. Is that cool or is that cool. Even has attitude! I'd wear those sunnies (inside the ground only 🙃)

You seem more qualified than those at mfc!

Join the mfc Comms dept...!

At the risk of taking this thread way off beam ... the Comms department has three main functions; Communicating with existing members Promoting to new members/demographics Manage our image and the narrative our spokespeople create/don't respond to. Find some friends in the media - yes a bit tongue in cheek but ... It is ok on the first but terrible on the others.

I use social media only to stay in touch with people in far flung places, mainly those overseas, as prefer more old fashioned means of interacting. IG promotional tools etc are not meant for the likes of us and we aren't or shouldn't be mfc's target market. We are never going to leave and as you say aren't really interested in fluff pieces.

Other clubs are cashing in on their young cult heroes. GWS have commercialised Jones' helmet /the-kid-with-the-lids-rapid-rise-to-cult-hero-status "They don't sell them just yet, but the GIANTS might have to start stocking the signature helmets in the shop at the VAILO Community Centre, given the seismic impact Darcy Jones has had..." The Wizard hats for Watson. The 'Blues Bros' accessories for the team. What mfc puts out is maninly ho hum videos of latest player news in an interview format. Boring, Boring, Boring. As @binman said mfc comms is asleep at the wheel and is so far behind the times on how to make the most of technology and promote our heroes, especially the young ones to appeal to a younger demographic. Maybe we should promote the 'Mouse Pack' but under a different name as 'mouse' sounds weak...

It is a serious issue. I'm guessing going out in straight last Sept and our string of losses this year didn't help. Similar to our membership numbers. Nor would our membership demographics. It would be interesting to know the overall figures and if the table is only the additional or is net +/-. Will be disappointed if the Comms department is not a serious part of the organisational review. imv it is failing at many levels. As an side wondering how mfc's 'instagram performance' is related to the CP thread rather than the review thread... @Demonland do we know the end date? Is there more info available about the composition of the table.

You are right. Petracca acted poorly and there is nothing wrong with calling him out for it. But much of it has been OTT and tbh quite undignified. The latter comment doesn't apply to you; your comments on any topic are quite fair. As an aside, I laughed at Pert's 'best culture he had seen in 40 years'. I'm sure he believed it but how would he know; his only experience was an extinct Fitzroy and Collingwood. Hardly best practice yardsticks.

I think you should rescind the accusation of slander.

So saying nothing is slander.

My point was about uber professionals and wanting their club to be the best they can be. Yet you find an angle to malign Petracca, again. I said it weeks ago, its time to get behind him.

Slander? Or hearsay?

For all those praising Bontempelli's loyalty: frustrated-superstars-future-in-doubt "However, it is the understanding of Gullan that his continued faithfulness to the club that drafted him at Pick #4 in 2013 is no longer guaranteed, should cultural differences between key personnel and team success not be positively rectified. “He’s very loyal Bont obviously – he wants to be there – but this is a reality, and if things continue to go down this path, and he get to the end of this year and he still hasn’t re-signed, that is trouble". It is now the end of the season and he hasn't signed. Team success is what the uber professionals like Petracca and Bontempelli work so hard for. They want the rest of the team to lift to their standards. They want their club's to be culturally strong. If folks reckon Bontempelli isn't checking other clubs they have their heads in the sand! The media has said little about Bontempelli. Lets wait and see if he signs beyond 2025.

Hawks @ Dingley Essendon Fields To a lesser extent Adelaide (Thebarton) and Bulldogs (Ballarat) as a community oval already existed.

I reckon without Kate with the backing of the Board to change its leadership early in 2021 we would not have the Premiership. The club would have laboured under the heavy cloud of a Board leader that wanted to get rid of our coach. For that alone she deserves our eternal thanks. She has represented us very well and the odd slip up means diddly squat. She has brought us stability and engineered a clean entry and exit from her role leading the Board. That is a pretty good track record, in my book.

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