Search the Community
Showing results for tags 'marketing'.
-
Port Adelaide's rise over the last three years has been impressive to watch. It gives me great hope that with the right coach in place who connects with his players at an emotional level like Hinkley has and Roosy has started we can look ahead with real hope. At a CEO level, there's no doubting that Jackson has been spectacular for the MFC in the short time he's been in control although it would be very reasonable to say Keith Thomas' efforts at the Power should be be reflected on in the same light. But from a strategic POV, Kochie has been the real maestro and I believe the key in engaging the supporters and whipping up frenzies with simple ideas like "Never Tear Us Apart" as their unofficial anthem. Let's face it, McGuire has done the same at the Pies and done it well. As much as Glen Bartlett seems like a nice bloke, from what I've seen of his public appearances and talking up the MFC, I'm not convinced he's got the drive, charisma and leadership to devise and champion a strategy like Koch and McGuire can. Is this because they're celebrity's? If so, then I believe our next step is to identify a similar person in that industry and capitalise on our current upwards trend like Port Adelaide have shown and led the way before us. I know many people don't believe a President needs to be frequently seen as promoting the club but Koch and McGuire and their respective clubs say otherwise.