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Surprised no thread has been made on this so far: Footballers in Cars getting Coffee. It's a new video on the MFC website and it's a brilliant idea to rip off an already brilliant idea, that is Jerry Seinfeld's great little Internet show "Comedians in Cars getting Coffee." Episode 1 is Robbo interviewing big Max Gawn. If you've not seen the original, this is basically the same thing where the host picks someone up, they drive around in the car and then have coffee, all the time just having a conversation. Nothing groundbreaking, but it gives an insight into their personality and is relatively entertaining. It's exactly that - light entertainment for supporters. I notice its directed and produced by Court Sage Heart, who looks to be new to the media dept and I think is bringing in some great new ideas. I think the AFL club media is heading towards more personality driven content, as there's only so much we can watch where the coaches repeat all the same cliches and in the end tell us essentially nothing new. Same with anything to do with injury reports, etc. Newsbeat looks like a regular segment that has popped up and is a bit like a short highlights show for those of us who have a hard time finding the time to watch all the videos produced, and to get the snippets that actually do come out of all the other guff. Not the greatest I've seen from the outset, but a rough diamond that could be polished. Saves me time at least. Also probably worth mentioning that there's another new face on there, I think her name was Anna Harrington from memory. She interviewed T-Mac and Barry when they signed extensions. Good to see the media dept expanding and producing greater quality media for us supporters.