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Demonland

Branding Max

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The guy is a legend already, and it's growing even more. 

AFL needs more characters, and I'd be amazed if he is not in the top 3 marketable players in the game, ... he's well past being on the cusp of the top 10. 

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I start to worry when the 'marketing gurus' begin to talk up a player's identity as a commodity.

I'm not naive about it, but even a rich crop can only be harvested to a limit, before you begin to drain the soil.

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26 minutes ago, Little Goffy said:

I start to worry when the 'marketing gurus' begin to talk up a player's identity as a commodity.

I'm not naive about it, but even a rich crop can only be harvested to a limit, before you begin to drain the soil.

In this world we are all just commodities in a faceless market place. And Max is useful to the market for the moment.

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Yeah he is right now. And while he’s playing well it works for us.

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